At one of Toronto’s busiest intersections, technology is meeting tradition in a bold new way. Stingray, a leader in music and video content distribution, has teamed up with BMO to debut a next-generation branch at CF Toronto Eaton Centre, featuring a record-setting digital signage installation that transforms the bank’s physical presence—and possibly the future of in-branch marketing.
At a time when the streaming industry is evolving at breakneck speed, Questex’s StreamTV Show 2025 delivered a moment of recognition—and celebration—for the visionaries pushing the industry forward. Held June 11–13 in Denver, Colorado, the StreamTV Awards honored standout performers across innovation, leadership, content, and user experience.
As the digital advertising ecosystem continues to evolve across regions, visibility into app-level monetization and ad fraud risks is more important than ever. Pixalate, a global leader in ad fraud protection, privacy, and compliance analytics, has unveiled its May 2025 Top Grossing Apps Reports for Latin America (LATAM), focusing on Mexico and Brazil.
In an era where Generative AI-powered search engines are transforming how users access information, publishers face a new existential challenge. Many AI engines scrape content without permission or compensation, diminishing web traffic and revenue for publishers. In response, Taboola has launched DeeperDive, a first-of-its-kind AI answer engine designed to live directly on publisher websites, offering a competitive, ethical, and scalable alternative that respects and leverages original journalism.
As digital video ad spend surges across the industry, PadSquad—a leader in high-impact digital and video ad experiences—has witnessed explosive growth in the adoption of its instream video solutions. From January to May 2025, VidStream and VidStream+ have achieved a 128.5% year-over-year increase in client usage, alongside a 49.5% boost in revenue. This signals a broader trend in the advertising ecosystem, where brands are prioritizing immersive, cross-platform video formats to drive engagement, brand recall, and ultimately, business impact.
Madhive, the leading unified operating system for local media, has unveiled a Fraud-Free Guarantee designed to ensure trust, transparency, and performance for local digital advertisers. This initiative underscores Madhive’s mission to level the playing field for small and mid-sized businesses (SMBs), giving them access to premium fraud protection that has traditionally been available only to large advertisers with big budgets. Through this new policy, Madhive commits to shielding local advertisers from fraud-related losses and inefficiencies.
Pixalate, the global leader in ad fraud protection, privacy, and compliance analytics, has published the May 2025 Publisher Trust Index (PTI) for Canada. This trusted resource evaluates websites, mobile apps (Apple App Store & Google Play Store), and Connected TV (CTV) apps (Roku, Amazon Fire TV, Apple TV, Samsung Smart TV), offering monthly insights into media quality. These indexes are part of Pixalate’s initiative to promote transparency and trust in the programmatic advertising ecosystem.
National CineMedia (NCM), the top cinema advertising network in the U.S., has announced a strategic partnership with Operative, a leading advertising management solution provider. This collaboration aims to enhance NCM’s ad operations, improve forecasting accuracy, and optimize sales activities across national, regional, and local markets. With a network spanning over 17,500 screens in 1,350+ theaters, NCM is leveraging cutting-edge technology to meet advertisers’ increasing demand for precision and performance.
As advertisers increasingly seek to engage both English and French-speaking audiences across Canada, a newly announced partnership between Torstar Corporation and MediaTonik creates a unified, bilingual programmatic media solution. This collaboration offers convenience, reach, and premium inventory—all under one strategic roof.
Koddi, a leader in retail and commerce media technology, has announced a strategic partnership with DEEL Media, a top provider of digital signage hardware and solutions. This collaboration enables retailers to monetize in-store digital displays by serving real-time ads via Koddi Ads on DEEL TV Screens, integrating in-store experiences into the broader retail media landscape.
