Agency EA has announced the appointment of Dee Hall to its Board of Directors, effective immediately. With a storied career in advertising, media, and experiential marketing, Hall brings a depth of industry expertise and leadership that aligns with Agency EA’s mission to drive innovation and growth.
Dee Hall’s Career Highlights
1. Early Career and Media Leadership
- Launched her career in the 1980s at Leo Burnett, a premier advertising agency in Chicago.
- Advanced to Petry Television, where she founded Target Broadcast Group, fueling her passion for media and events.
2. Entrepreneurial and Agency Leadership
- Co-founded Stern Hall, a national event marketing agency pioneering experiential marketing for Fortune 500 CPG brands.
- Launched Hall Event Group, later rebranded as FCBX under FCB Chicago.
- Served as President at Sunflower Group, leading brand activation, national field marketing, and experiential campaigns for major CPG and beverage brands.
3. Recognition and Industry Influence
- Honored with the Chicago Business Journal’s Women of Influence Award.
- Held leadership roles with:
- Brand Activation Association (BAA) – Executive Committee Member
- ANA Experiential Marketing Committee – Co-chair
- REGGIE Awards – Co-host and judge
- Featured in MEDIAWEEK, BRANDWEEK, Event Marketer Magazine, and DM News.
- Celebrated for leading award-winning campaigns across REGGIE’s, Ex Awards, PRO Awards, and the Effies.
Leadership Statements
Lucy Stratton, CEO of Agency EA, said:
“We are excited to welcome Dee to our board of directors. She brings a wealth of experience in agency leadership and growth with a focus on brand activation and experiential marketing, which will be instrumental in supporting our vision and growth strategy.”
Dee Hall added:
“I am thrilled to join Agency EA in this capacity. It’s a company I have followed and admired for many years for their impeccable reputation, focus on people and culture, and impressive executive leadership team.”
Dee Hall’s appointment to Agency EA’s board signifies a strategic step in strengthening the agency’s leadership with a proven visionary in experiential marketing. Her expertise will be key in advancing the company’s innovation, people-first culture, and market impact.