DOM, a Pittsburgh-based digital marketing agency specializing in technical SEO, announced a formal partnership with Prerender.io, a leading platform that makes JavaScript-rendered websites fully accessible to search engines and AI tools. This collaboration tackles the widespread challenge of poor indexing caused by client-side rendering on modern websites.
- Problem Addressed:
- Many sites using JavaScript frameworks like React, Vue, and Angular suffer from poor search engine indexing because crawlers struggle to see content rendered client-side. This leads to lost traffic and missed business opportunities.
- About Prerender.io:
- Trusted by thousands of major brands, Prerender.io renders full page content for crawlers without the need for costly redevelopment or site changes.
- Benefits to DOM Clients:
- Up to 270% improvement in page indexing.
- Up to 80% increase in organic search traffic.
- Significant savings on developer time and resources.
- Faster detection and resolution of search visibility problems.
- How It Works:
- Prerender.io runs quietly in the background, requiring no visual site changes. It includes crawler activity reporting for better monitoring and troubleshooting.
- Strategic Integration:
- DOM now incorporates Prerender.io as a standard part of its technical SEO audits and implementations for eligible clients, streamlining the process of improving search visibility.
- Industry Impact:
- Search visibility issues are estimated to cost businesses over $6.8 billion annually, highlighting the critical value of this solution.
Quotes:
“Prerender.io has been part of our toolkit for years,” said Justin Seibert, President of DOM. “Formalizing this partnership lets us bring these SEO improvements to more clients faster and more efficiently.”
DOM’s partnership with Prerender.io represents a strategic step to overcome JavaScript SEO challenges, helping clients maximize organic reach, reduce costs, and secure competitive advantages in digital marketing.