Interviews

Explore the ethics of audience targeting in a privacy-first world—balancing personalization, consent, and transparency in modern marketing strategies.

What led to Instreamatic’s focus on AI-driven contextual video and audio ads, and how does this approach differ from more traditional advertising methods? Our focus on AI-driven contextual advertising (which we began offering before the industry’s broader AI boom of the past couple of years) came from recognizing 1) a fundamental shift in consumer expectations…

Discover essential strategies and insights for successfully launching platforms in new markets, from localization to user acquisition and market fit.

AI Marketing & Nonprofit Strategies: Insights from Alexandra Mazzi

Nadav Avni, CMO of Radix, discusses AI-driven marketing, innovation, and the evolving tech landscape in this exclusive TechEdge AI interview.

Sascha Ploebst, VP of Sales at Storyblok, shares insights on composable content, sales strategies, and the future of CMS in this AdTechEdge interview.