In a landscape typically dominated by tech, healthcare, and hard goods, a creative upstart just made waves. Ernst & Young LLP has named Charlie Tetrick, President and CEO of Walz Tetrick Advertising, as a 2025 Entrepreneur Of The Year Heartland Award winner—marking a rare victory for the advertising world in a competition usually reserved for heavy-industry disruptors and tech titans.
Fresh off a high-profile merger, JWP Connatix is bringing in a seasoned adtech executive to scale its next chapter.
The newly unified video platform announced the appointment of Chris Maccaro as Chief Revenue Officer, tasking him with leading global revenue strategy and monetization across its expansive video technology suite.
In a bold move that shakes up the advertising technology landscape, The COOL Company has officially unified five previously independent adtech firms—ADventori, Balihoo, COOL Media, Insticator, and OKO Digital—into a single, integrated brand: COOL Media. This consolidation marks a strategic shift from siloed solutions to a cohesive, AI-powered ad platform built for modern media demands.
In an increasingly crowded ad tech space, Statara Solutions has carved out a clear advantage—and now it has the hardware to prove it. The company has taken home Gold in the Digital Advertising Platform category at the 10th Annual 2025 Globee® Awards for Achievement, thanks to its high-precision, performance-first Statara Media Platform.
PMC Media Group is putting the pedal down on growth—literally and figuratively. The full-stack brand marketing agency has officially expanded its national footprint with new offices in New York City and Dallas, doubling its physical presence across the U.S.
When AI meets accountability in ad tech, results follow—and SearchKings has the trophy to prove it. At the 2025 Google Ads Impact Awards, the North American agency took home the first-ever AI Excellence – Breakthrough Agency award for its AI-powered Call Intelligence technology.
In a move that could reshape how soccer sponsorships are measured and monetized, Interticket, Inc. and Nielsen Sports have expanded their partnership to introduce a first-to-market, AI-powered media measurement platform for in-game soccer advertising. Designed specifically for Interticket’s roster of sports media clients, the tool blends traditional viewership metrics with next-gen sponsor exposure analysis, promising unmatched transparency for advertisers in live sports environments.
Live shopping just found another screen to conquer. QVC Group has officially brought its flagship channels, QVC and HSN, to Philo, the budget-friendly live TV streaming platform with 1.3 million paid subscribers. The launch marks the first time livestream shopping channels have appeared on Philo, signaling a broader shift in how and where audiences are engaging with video commerce.
Sabio’s Creator TV Lands on Xumo Play, Blending Social Creators with Streaming TV Sabio Holdings is betting big on the future of streaming—and it looks a lot like your For You page. The Los Angeles-based ad-tech firm has launched Creator Television® (Creator TV), its free ad-supported streaming channel, on Xumo Play, Comcast and Charter’s joint…
Quad/Graphics, Inc., best known for turning marketing complexity into cohesive customer experiences, just landed at No. 21 on Ad Age’s annual list of the largest global agency companies—its sixth consecutive appearance. But unlike the usual suspects in the rankings—network giants like WPP and Publicis—Quad’s model breaks the traditional agency mold.
