AI Automation Surges in Adtech but Undermines Brand Identity: Anti-PR® Emerges to Restore Trust
By Karla Jo Helms, Chief Evangelist & Anti-PR® Strategist at JOTO PR Disruptors™ AI has rapidly…
By Karla Jo Helms, Chief Evangelist & Anti-PR® Strategist at JOTO PR Disruptors™ AI has rapidly…
With 2026 marking the definitive “death of the cookie” and rising digital ad blindness, performance…
As more companies implement AI to automate tasks, many tech-forward business leaders are touting the…
AI is becoming a profitability question for Australian law firms Australian law firms are confident…
Position² has introduced Arena, a proprietary technology platform designed to connect marketing intelligence, human expertise and AI agents across enterprise growth and advertising workflows. The system brings performance analytics, campaign execution, project management and client delivery into a shared environment, targeting organizations that manage paid media and broader marketing programs across multiple channels. Arena is…
Comcast Technology Solutions (CTS) is expanding its VideoAI platform with a suite of AI-powered applications designed to automate video processing, metadata management, quality control and advertising-related workflows for broadcasters, content owners, streaming providers and operators. Unveiled ahead of IBC 2026, the applications include video verticalization, regional-language localization, smart chapter detection, metadata enrichment, automated quality control…
MediaGo has received the Excellence Award in the AdTech category at the 2026 Global Tech Awards, marking the third consecutive year the advertising technology company has received recognition from the program. The more significant development for the market, however, is the technology behind the submission: a deep-learning-based product suite designed to improve campaign bidding, learning…
Toya has introduced PlayTiger connectors for ChatGPT and Claude, bringing AI-agent capabilities into Roblox analytics, advertising, marketing and studio workflows. The integration is designed to move AI beyond reporting and recommendations by allowing permissioned agents to perform selected actions across the Roblox growth and advertising lifecycle. PlayTiger provides a higher-level orchestration layer on top of…
Brkthru is preparing its sixth annual One Day Sale for September 24, giving agencies and brands an opportunity to finalize Q4 and 2027 digital media commitments ahead of the next planning cycle. The initiative is structured around advance media planning rather than a conventional short-term promotional sale, with buyers developing budgets, campaign strategies and tactics…
TwelveLabs is turning its video intelligence technology into a broader enterprise application with the launch of Compliance by TwelveLabs, a SaaS platform designed to detect content-policy violations, explain why footage was flagged and identify potentially synthetic video. Built on the company’s agentic video intelligence platform and integrated with NVIDIA’s Synthetic Video Detector, the system targets…
Retail media is increasingly moving beyond retailer websites and apps, with advertisers looking for ways to connect first-party shopper data to physical-world purchasing behavior. Alpha Modus is now adding another piece to that infrastructure after receiving a U.S. patent covering a system that can turn shopper activity inside a store into personalized, price-specific offers delivered…
Ingenee.ai is taking aim at one of streaming media‘s less visible bottlenecks: the manual work required to organize, schedule, publish and monetize growing content libraries. Ahead of IBC2026 in Amsterdam, the company is unveiling a media operations platform that uses agentic AI to automate workflows across FAST channels, VOD services, content libraries and distribution, while…
Videowise is taking shoppable video into the emerging AI-search market with AI Visibility, a new platform designed to make user-generated video content readable, citable and rankable by large language models. The launch combines Answer Engine Optimization (AEO) with YouTube Generative Engine Optimization (GEO), giving ecommerce brands a way to turn previously difficult-to-index video content into…
Canva is increasingly positioning itself as something broader than a design platform. With more than 100 million people now using Canva Presentations every month and more than one billion designs created monthly, the company is pushing its Visual Suite deeper into everyday workplace productivity. Its latest release marks the 100th suite upgrade of 2026 and…
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