Canela Media has made its six proprietary Hispanic Culture Cohorts available as targetable advertising segments through Canela Audience Solutions, giving marketers another way to reach U.S. Hispanic consumers based on cultural identity, behavior and content preferences. The segments can be activated directly through Canela Media or through major demand-side platforms (DSPs) and supply-side platforms (SSPs),…

YYForce Inc. is expanding its 24iFM digital property management platform with a services marketplace and lifestyle advertising capabilities, introducing two potential revenue streams beyond its traditional integrated facility management business. The Nasdaq-listed company plans to generate transaction commissions or service fees from completed marketplace bookings, alongside promotional revenue from merchants seeking visibility among platform users….

AI-generated answers and emerging agentic systems are creating a new consideration for brand discovery and digital advertising strategies: whether consumers and AI tools can find credible, consistent information about a company when making decisions. A new report from communications agency Channel V Media suggests that Americans are beginning to use AI for everyday tasks despite…

The deployment addresses a growing challenge for digital advertisers: maintaining reliable attribution and automated bidding performance when consent restrictions limit access to customer journey data. Corvidae reconstructs user journeys from first-party eventstream data using predictive AI, without cookies or persistent identifiers, and feeds the resulting data into advertising bidding systems and business intelligence tools. According…