AI Automation Surges in Adtech but Undermines Brand Identity: Anti-PR® Emerges to Restore Trust
By Karla Jo Helms, Chief Evangelist & Anti-PR® Strategist at JOTO PR Disruptors™ AI has rapidly…
Liberty Media Plans $600M Convertible Notes Offering
Liberty Media plans to offer $600 million of convertible senior notes in a private transaction, with proceeds expected to support capped call transactions tied to its 2027 convertible debt, repay portions of that debt and fund broader corporate needs. The financing could give the media and entertainment company additional flexibility as it manages capital across…
Core Scientific Backs Texas Push for Responsible Data Centers
Core Scientific is supporting Texas Governor Greg Abbott’s push for greater transparency and accountability in data center development, as rising demand for artificial intelligence and high-density computing increases pressure on the state’s power infrastructure. The company says responsible expansion will require closer coordination between data center operators, utilities, policymakers and local communities. The statement comes…
TJGC Group Explores AI Robotics License for Automation
TJGC Group Limited is negotiating a potential technology license with a robotics provider that could give the Hong Kong-based advertising company worldwide, non-exclusive rights to commercialize artificial intelligence and robotics technologies for intelligent automation products. The proposed deal remains under negotiation, with no guarantee that a definitive agreement will be reached. The potential license represents…
I Squared Capital to Acquire oOh!media in A$898M Deal
I Squared Capital has agreed to acquire Australian and New Zealand out-of-home media company oOh!media for approximately A$898 million, targeting a large physical advertising network as digital out-of-home (DOOH), programmatic buying and audience measurement reshape the OOH market. Under the proposed scheme of arrangement, oOh!media shareholders will receive A$1.70 per share in cash, valuing the…
Online Advantages Mesa SEO Expands Local Search Services
Online Advantages Mesa SEO has updated its digital marketing services for businesses in Mesa, Arizona, placing greater emphasis on Local SEO, Google Maps visibility, Google Business Profile management, Local Services advertising, AI search optimization and lead-generation infrastructure. The shift reflects a broader change in how local customers discover and evaluate service businesses across traditional search,…
Bright Mountain Media Cuts Losses as AI Strategy Takes Shape
Bright Mountain Media is narrowing its losses while reshaping a portfolio that spans advertising technology, digital publishing, consumer insights and media services. The company reported second-quarter revenue of about $13.6 million, down 12% year over year, but its first-half net loss improved 38% to $4.5 million as management pushed cost discipline and continued investment in…
FouAnalytics Launches $2M Unlimited Ad Measurement Plan
FouAnalytics is betting that the next battleground in digital advertising measurement is not another verification tag, but unrestricted access to the underlying evidence. The independent analytics company has launched FouAnalytics Unlimited, a $2 million annual enterprise subscription that lets advertisers and agencies analyze unlimited served ad impressions across display, CTV, online video, audio and native,…
Rokt mParticle Wins Award for Enterprise Customer Identity Platform
Rokt mParticle has been named “Customer Identity Platform of the Year” in the 2026 MarTech Breakthrough Awards, putting renewed attention on a foundational problem in enterprise marketing technology: connecting fragmented customer signals across devices, channels and advertising platforms. The recognition comes as marketers increasingly rely on first-party data and identity infrastructure to support personalization, measurement…
IQM Wins MarTech Award for Privacy-First Identity Resolution
IQM Advertising Corporation has been named “Identity Resolution Platform of the Year” in the 2026 MarTech Breakthrough Awards, highlighting a growing challenge for advertisers: maintaining accurate audience identity as third-party cookies decline and privacy requirements tighten. IQM’s approach puts its DSP, DMP and proprietary identity graph into a single architecture, with a particular focus on…
DOmedia Adds Reveal Brand Lift to OOH Ad Platform
Measurement continues to become a defining priority for the out-of-home (OOH) advertising industry as advertisers demand greater accountability across every media investment. Responding to that shift, DOmedia has expanded its OOH advertising platform through a new integration with Reveal’s Brand Lift solution, allowing agencies and brands to evaluate campaign impact without leaving their existing planning…
