RYNO Strategic Solutions, a premier digital marketing agency specializing in the home services industry, has announced the appointment of Co-Founder Anna Yano as President. In this new role, Yano will take on full responsibility for the company’s day-to-day leadership and operations, marking a new chapter in RYNO’s growth.
Seedtag, the global leader in contextual advertising, has reported a 120% year-over-year growth in the North American market for 2024. The company’s strong performance is attributed to deepening relationships with major advertisers and agencies, leveraging its AI-powered planning and optimization tools to drive success.
Cast Iron Media, a leader in live sports and premium video advertising across connected television (CTV), has appointed Shane Ankeney to its Advisory Board. Ankeney, a seasoned executive, brings decades of strategic, operational, and marketing expertise to help Cast Iron accelerate its growth in the rapidly evolving CTV and sports media landscape.
Clear Channel Outdoor Holdings, Inc. (NYSE: CCO) has announced that its subsidiaries have reached a definitive agreement to sell its business in Brazil to Publibanca Brasil S.A., an affiliate of Eletromidia S.A. The sale, valued at approximately R$80 million (US$14 million), is a strategic move to optimize Clear Channel Outdoor’s portfolio and focus on its growth in the America and Airports segments.
Anura Solutions, experts in digital advertising fraud detection, has teamed up with InsurAds, a leader in ad-tech insurance and attention-based ad monetization solutions. This strategic collaboration brings Anura’s fraud detection capabilities into InsurAds’ revolutionary digital ad insurance, offering advertisers enhanced protection and performance for their campaigns.
Context Networks, Inc., the pioneering programmatic advertising platform designed for the gaming industry, has announced the launch of its Deep Intelligence Marketing strategy. This groundbreaking approach transforms bars, taverns, and on-premise slot route operations into high-impact retail media spaces, leveraging AI-driven data analytics, machine learning, and context-aware digital couponing.
Gameway, the world’s first premium video game lounge designed for airports, has announced that it has chosen TRG as its new brand advertising agency. TRG will be responsible for overseeing the creative direction, media strategy, brand development, and the revamp of Gameway’s website.
Premier Outdoor Media, an independent operator of out-of-home (OOH) advertising assets across the Northeast Corridor, has announced the sale of its OOH assets to Lamar Advertising Company (NASDAQ: LAMR). This acquisition adds nearly 200 billboard faces to Lamar’s portfolio, including 45 digital units in strategic markets across New Jersey, Delaware, Maryland, Pennsylvania, and New York.
Fuse Media, a leading minority-owned and operated media company, has launched AMPLITUDE, a comprehensive advertising platform designed to empower brands with custom ad solutions that amplify their presence in the dynamic media landscape. This new platform enables brands to reach diverse audiences while leveraging cultural relevance and advanced advertising technology.
Ampersand, a leader in audience-first TV advertising sales and technology, has appointed Todd Braverman as the new Chief Revenue Officer (CRO). With over two decades of experience in strategic sales leadership, Braverman will guide Ampersand’s revenue strategy across its multiscreen TV advertising solutions.
