For broadcasters and streamers, the line between TV and digital advertising keeps blurring. Harmonic (NASDAQ: HLIT) is pushing that convergence further with new enhancements to its VOS360 Ad SaaS platform, designed to help content providers maximize revenue without wrecking the viewer experience.
In an industry where “data-driven” is often more slogan than substance, Canela Media just proved it’s the real deal. The multicultural media and tech company announced that its Data Science Team has been named Best Data Team in the 2025 Digiday Technology Awards, a recognition that highlights its growing influence in the adtech and media landscape.
Small and mid-sized businesses don’t just need more leads—they need smarter ways to manage them. That’s the pitch behind an expanded strategic partnership between AdCellerant and Vendasta, announced today.
For years, commercial real estate websites have been little more than digital brochures—hard to update, light on functionality, and rarely aligned with leasing strategy. RealtyAds wants to change that.
India’s booming creator economy is about to notch a historic milestone. Chatterbox Technologies, a subsidiary of QYOU Media Inc., is preparing to list on the BSE SME platform, making it the first pure-play influencer marketing company in India to go public.
For anyone trying to make sense of today’s digital ad economy, transparency has been a missing piece. Guideline, a leading ad data and media planning platform, is betting its new Digital Ad Data Innovation Suite can fill that gap.
Simpli.fi, the self-described Advertising Success Platform, just added a major trophy to its case. The company has been named “Best Overall AdTech Company” in the 8th annual MarTech Breakthrough Awards, edging out hundreds of competitors in one of the industry’s most closely watched rankings.
Marketing Maven, the bicoastal PR and marketing firm with a track record for sharpening brand narratives, has been tapped as the agency of record for LISC LA. The assignment spans public relations, social media, and broader marketing communications—putting the agency at the heart of amplifying one of Los Angeles’ most influential community development organizations.
ADCOLOR is once again putting a spotlight on the next generation of industry trailblazers. The nonprofit, long known for championing diversity and inclusion across creative industries, has unveiled its 2025 classes of ADCOLOR FUTURES and ADCOLOR LEADERS—two programs designed to propel talent at different stages of their careers into positions of greater impact.
For most companies, making the Inc. 5000 list of fastest-growing private companies in the U.S. is a one-off victory. For AdCellerant, it’s starting to feel like a habit. The Denver-based digital marketing and adtech firm just scored its eighth consecutive appearance on the list—something fewer than 2% of companies ever achieve.
