Category: Interviews

Barry Padgett, CEO of Amperity, discusses innovations in customer data platforms and the future of ad tech in this insightful AdTechEdge interview.

The future of SaaS in the media industry: Interview with Anders Lithner, CEO, Brand Metrics

MarTech Edge Interview with Gareth Holmes, VP of Commercial Strategy & Media at SeenThis

Strategies for Super Apps: Navigating Market Saturation and Unlocking Growth in Emerging Regions

Transforming Programmatic Advertising : A New Approach to Efficiency and Addressability

Navigating Ad Tech Disruptions: Why Brands Must Diversify Amid Industry Trials

Explore the ethics of audience targeting in a privacy-first world—balancing personalization, consent, and transparency in modern marketing strategies.

What led to Instreamatic’s focus on AI-driven contextual video and audio ads, and how does this approach differ from more traditional advertising methods? Our focus on AI-driven contextual advertising (which we began offering before the industry’s broader AI boom of the past couple of years) came from recognizing 1) a fundamental shift in consumer expectations…

Discover essential strategies and insights for successfully launching platforms in new markets, from localization to user acquisition and market fit.

AI Marketing & Nonprofit Strategies: Insights from Alexandra Mazzi