AmazonAdvertising Archives

Xnurta Pushes Global Growth With Full-Funnel Amazon Ad Support in Five New Markets

BusinessWire2 months ago2 months ago05 mins

Amazon’s international expansion is hitting new highs—and Xnurta, the AI-fueled ad platform built to keep up, isn’t missing a beat. The company just announced the latest phase of its global rollout, bringing full-funnel advertising support to Poland, Belgium, Sweden, Egypt, and South Africa. Combined, these five markets bring access to a staggering 84.8 million monthly Amazon visitors, according to SimilarWeb’s June 2025 data.

Meet The People Acquires Yeoman Technology to Boost Retail Media Expertise

BusinessWire4 months ago4 months ago02 mins

Meet The People (MTP), a disruptive alternative to traditional advertising holding companies, has announced the acquisition of Yeoman Technology Group. Yeoman specializes in managing and optimizing organic and paid Retail Media strategies across major platforms such as Amazon, Walmart, and Target. This marks MTP’s tenth acquisition, significantly expanding its capabilities amid rising client demand in North America.