Future Today Brings Scene-Level Contextual Ads to CTV With Anoki ContextIQ
CTV advertising just got a lot more precise. Future Today, a pioneer in ad-supported streaming, has integrated Anoki ContextIQ across its connected TV footprint in collaboration with Magnite. The move brings scene-level contextual targeting to streaming ads, meaning brands can now reach audiences not just by show or genre, but by the specific emotional beats unfolding on screen.