The iGaming advertising race has never been more competitive—or more expensive. HilltopAds is stepping in with a new suite of specialized features built specifically for iGaming marketers, aiming to reduce uncertainty, accelerate testing cycles, and deliver more predictable performance across global markets.
The company’s latest update combines curated traffic lists, managed support, and AI-backed optimization into a package engineered for teams that depend on high-quality supply, stable delivery volumes, and razor-tight KPI alignment.
Curated Traffic Lists Built From Thousands of Campaigns
At the core of the release are HilltopAds’ newly launched, ready-made whitelists and blacklists, assembled from performance data across thousands of iGaming advertisers. These curated lists represent sources that consistently drive strong user acquisition results—removing the guesswork (and financial waste) that typically comes with early-stage optimization.
In an industry where traffic variance can make or break ROI, having pre-qualified inventory gives advertisers a shortcut to predictable performance without weeks of manual testing.
Managed Service for Hands-Off Optimization
HilltopAds is also introducing a full-managed service for iGaming teams that want expert oversight or simply don’t have the bandwidth for hands-on management. Advertisers get access to dedicated specialists who handle setup, launch, continuous optimization, and KPI-specific tuning.
It’s a move likely to resonate with operators in highly regulated markets, where efficiency and compliance must coexist with aggressive acquisition targets.
And to sweeten the onboarding, HilltopAds is offering a $2,000 bonus for direct iGaming advertisers who deposit $5,000 or more using promo code IGAVCIP.
Building on HilltopAds’ Existing iGaming Stack
The new tools don’t replace HilltopAds’ existing capabilities—they expand on them. Today’s update slots into a broader infrastructure already built for iGaming growth:
- 273B monthly impressions across 250+ global markets
- 39,000+ vetted websites suitable for gaming traffic
- AI-driven optimization focused on bets, deposits, and high-value actions
- Flexible bidding via CPM, CPC, and CPA Goal models
- Specialized delivery infrastructure designed for stable volume and transparency
With this combination, HilltopAds aims to position itself as one of the few ad networks offering scale, compliance-minded systems, and performance depth tailored specifically to the needs of casino, betting, and gaming brands.
A More Predictable Path to Player Acquisition
As the iGaming sector continues to scale—and as competition intensifies across global jurisdictions—the value of predictable, data-backed media buying only grows. HilltopAds’ latest release acknowledges that advertisers aren’t just chasing reach; they’re chasing reliable reach that converts.
By pairing curated lists with managed operations and AI tooling, the company is giving iGaming advertisers a clearer, faster path to the outcomes that matter: deposits, bettors, and long-term players.
Whether these tools become a new baseline for iGaming networks remains to be seen, but one thing is certain—the days of random testing and inconsistent traffic are becoming harder to justify.
