PRWeb, Author at AdTech Edge

Topsort launches TikTok Offsite Ads for unified commerce media

Topsort Unveils TikTok Offsite Ads, Extending Commerce Media Beyond On‑Site Placements

May 19, 2026

PRWebMay 19, 202607 mins

Topsort Unveils TikTok Offsite Ads, Extending Commerce Media Beyond On‑Site Placements, a new AI‑native capability that lets marketplaces launch, manage and measure TikTok campaigns from the same infrastructure that powers their onsite retail‑media networks. What the launch delivers The Palo Alto‑based firm announced a SaaS‑based extension that integrates TikTok’s short‑form video inventory directly into Topsort’s…

StreamLayer & Curated.Media Unveil AI‑Powered Programmatic Access to Moment‑Based Video Ads

May 19, 2026

PRWebMay 19, 202607 mins

StreamLayer & Curated.Media Unveil AI‑Powered Programmatic Access to Moment‑Based Video Ads, a partnership that plugs high‑attention, pause‑driven ad slots into the mainstream programmatic ecosystem and promises new revenue streams for publishers without adding intrusive ad load. What the partnership delivers The two firms announced a joint solution that makes StreamLayer’s event‑driven ad units—served during natural pauses, goal…

StreamLayer launches AI‑driven Server‑Guided Ad Insertion

StreamLayer Unveils AI‑Powered Server‑Guided Ad Insertion Platform for Live and VOD

April 20, 2026

PRWebApril 20, 202607 mins

StreamLayer has unveiled its AI‑powered Server‑Guided Ad Insertion (SGAI) platform, a new tool designed to unlock net‑new advertising inventory in live and on‑demand streaming while keeping ad load flat. What the Platform Does The SGAI engine sits on the server side of a stream and uses real‑time data signals—viewer engagement, content context, and AI‑driven decision…

AI‑Powered Platform Connects Brands with Elite Ad Talent

Unicorn Marketers Unveils AI‑Powered Platform Linking Brands Directly to Elite Advertising Talent

April 16, 2026

PRWebApril 16, 202609 mins

Unicorn Marketers Unveils AI‑Powered Platform Linking Brands Directly to Elite advertising Talent – In a move that could reshape the agency‑service model, Orlando‑based Unicorn Marketers announced a new AI‑driven platform that gives businesses on‑demand access to the top 1 % of marketing professionals, bypassing the traditional junior‑heavy agency hierarchy. The Announcement On April 15, 2026, Unicorn Marketers…

BLOX Digital’s AI‑Powered BLOX NXT Wins CMSWire IMPACT Award, Signaling a Shift in Newsroom Tech

April 13, 2026

PRWebApril 13, 202608 mins

AI‑Powered BLOX Digital’s AI‑Powered BLOX NXT Wins CMSWire IMPACT Award, Signaling a Shift in Newsroom Tech. The award, announced, crowns BLOX NXT as the gold‑winner for Excellence in DX Analytics, Observability and Intelligence, underscoring the platform’s “Data Where You Work” philosophy and its deep integration of real‑time analytics and generative AI into daily newsroom workflows….

AI speeds marketing creation but human review stays vita

AI Boosts Marketing Speed, Yet Human Review Still Holds the Reins, New PhotoShelter Study Shows

March 18, 2026

PRWebMarch 18, 202608 mins

A fresh survey released by PhotoShelter on March 17, 2026, highlights a paradox in today’s marketing technology landscape: while AI tools are dramatically shortening the time it takes to generate creative assets, a sizable portion of marketers continue to wrestle with audience capture, brand uniqueness, and cumbersome review processes The study, titled AI in Marketing: The Hidden…

Inman Unveils 2026 Marketing All‑Stars – Top CMOs Recognized

Inman Names 2026 Marketing All‑Stars, Spotlighting Real‑Estate CMOs Driving Digital Growth

March 16, 2026

PRWebMarch 16, 2026012 mins

The real‑estate technology sector received its latest roster of marketing leaders on March 12, 2026, when Inman announced the winners of its fourth annual Marketing All‑Stars awards. The program, which spotlights chief marketing officers, brand strategists and communications executives across the residential‑real‑estate ecosystem, highlighted a mix of established brokerages, fast‑growing franchisors, online portals and technology providers. In…

iSpot Launches SAGE AI for TV Measurement

iSpot Unveils SAGE: Agentic AI Platform Built on 2.5M Ads to Redefine TV Measurement and Creative Intelligence

February 11, 2026

PRWebFebruary 11, 202609 mins

iSpot is making its biggest product bet since modernizing TV ad measurement more than a decade ago. The company today introduced iSpot SAGE, an agentic AI-powered platform designed to transform how brands and agencies extract value from cross-platform TV ad measurement, creative analytics, and attribution data. Years in development, SAGE promises to convert massive, historically…

Anzu Adds Clickable In‑Game Ads for DSPs

Anzu Unlocks Performance-Driven Intrinsic In-Game Advertising for Programmatic DSPs

February 10, 2026

PRWebFebruary 10, 202604 mins

Anzu, best known for embedding ads directly into gameplay environments, is moving decisively into performance advertising. The company has launched click-enabled intrinsic in-game ad formats, giving programmatic DSPs access to high‑intent gaming inventory that until now has largely sat outside lower‑funnel buying strategies.

Golden Goose, Art of Dental Marketing Partner

Golden Goose Scheduling Partners With Art of Dental Marketing to Build a ‘Full‑Funnel’ Growth Engine for Dental Practices

February 9, 2026

PRWebFebruary 9, 202607 mins

The company announced a new partnership with Art of Dental Marketing, the agency led by industry veteran Sean Hamel. The collaboration aims to combine Golden Goose’s high‑conversion call handling with Art of Dental Marketing’s branding and patient acquisition strategies—creating what both companies describe as a more integrated growth engine for dental practices.