Quad Ranks 26th on MM+M Top Healthcare Marketing Firms 2025

Quad Ranks 26th on MM+M Top Healthcare Marketing Firms 2025

Quad/Graphics, Inc. (NYSE: QUAD), a marketing experience (MX) company, has been ranked #26 in the 2025 MM+M Agency 100, which recognizes the top healthcare marketing firms in North America based on revenue. This marks the second time Quad has earned a spot on this prestigious list, highlighting its growing influence in the healthcare sector through integrated marketing solutions that span digital, print, in-store, and omnichannel touchpoints.

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PulsePoint Partners with HUMAN to Fight Healthcare Ad Fraud

PulsePoint Partners with HUMAN to Fight Healthcare Ad Fraud

PulsePoint, a leading health marketing technology company, has announced a strategic partnership with cybersecurity leader HUMAN Security to combat the growing threat of ad fraud in digital healthcare advertising. As healthcare marketers navigate the complex digital landscape, this collaboration brings advanced, AI-driven fraud detection to ensure that campaigns reach real audiences—not bots.

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Prescient AI Adds Danilo Tauro to Accelerate MMM Innovation

Prescient AI Adds Danilo Tauro to Accelerate MMM Innovation

Prescient AI, a cutting-edge marketing mix modeling (MMM) platform, has announced the appointment of Danilo Tauro to its Board of Directors. Tauro, a globally respected figure in AdTech and digital transformation, brings a wealth of experience from roles at Amazon Ads, Uber Advertising, and Procter & Gamble. His addition marks a strategic move to accelerate innovation and solidify Prescient’s position at the forefront of modern marketing measurement.

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FreeCast Launches D2M Video Platform for Global Telcos

FreeCast Launches D2M Video Platform for Global Telcos

FreeCast has unveiled its Direct-to-Mobile (D2M) entertainment software platform, empowering telecoms and ISPs worldwide to deliver scalable video services without the need for physical infrastructure or proprietary hardware. This innovative platform taps into the massive base of internet-connected devices—smartphones, TVs, and more—enabling operators to compete with smart TV ecosystems while generating new ad-based revenue streams.

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Automate Social Media with One Click SEO’s Planner Tool

Automate Social Media with One Click SEO’s Planner Tool

One Click SEO, a veteran digital marketing agency with 20+ years of expertise, has launched its Social Media Planner, a fully automated solution for content scheduling and brand management. Built on the GoHighLevel platform, this tool empowers businesses to scale their social media efforts across platforms like Facebook, Instagram, LinkedIn, and Google Business Profile—without draining internal resources.

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Olyzon Raises $5M to Scale Agentic AI for CTV Advertising

Olyzon Raises $5M to Scale Agentic AI for CTV Advertising

Olyzon, the agentic CTV advertising platform, has secured a $5 million seed extension round, reinforcing its momentum as a pioneer in using agentic AI to transform connected TV (CTV) advertising. The funding round—led by Cassius Capital and supported by Ventech, Eurazeo, and a powerful roster of adtech veterans—includes $3.8 million in equity and additional non-dilutive capital from Bpifrance and banking partners.

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LiveRamp Empowers Walgreens Ad Group with Clean Room Solution

LiveRamp Empowers Walgreens Ad Group with Clean Room Solution

In a strategic move to strengthen data-driven advertising and enhance personalization across the retail media ecosystem, LiveRamp (NYSE: RAMP) has partnered with Walgreens Advertising Group (WAG) to power its clean room solution. This collaboration allows Walgreens, which boasts over 101 million myWalgreens loyalty members, to activate and scale its first-party data capabilities with greater speed, transparency, and precision—ushering in a new era of performance-based retail media.

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Unity Unveils Audience Hub for Privacy-First Ad Targeting

Unity Unveils Audience Hub for Privacy-First Ad Targeting

Unity, a leader in game and interactive content development, has launched Audience Hub, a federated and privacy-first solution aimed at delivering high-intent, curated audiences to brand marketers. Integrating Unity’s own ad ecosystem insights with trusted third-party data sources—notably Experian—Audience Hub is designed to redefine performance-driven advertising across mobile, web, and Connected TV (CTV).

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