Perion Plugs into South Korea’s DOOH Boom with KT and NHN AD
Perion Network is staking its claim in South Korea’s booming digital out-of-home (DOOH) market through new partnerships with telecom giant KT Corporation and media firm NHN AD. The announcement marks Perion’s first direct programmatic supply integrations in Korea—and a significant move to deepen its advertising footprint in the Asia-Pacific region.
