Criteo Supercharges Retail Media with Auction-Based Display Ads for Greater Flexibility and Scale

Criteo Supercharges Retail Media with Auction-Based Display Ads for Greater Flexibility and Scale

The commerce media giant today unveiled Auction-Based Display, a new technology that introduces programmatic-style bidding into retail media environments. The move brings flexibility and scalability to a sector historically locked into static, reservation-based ad formats—potentially transforming how retailers monetize digital shelves and how advertisers run campaigns across commerce platforms.

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Big Happy Launches 3D DOOH Unit Led by Gabby Stoller

Big Happy Launches 3D DOOH Unit Led by Gabby Stoller

Big Happy, known for its high-impact, mobile-first rich media advertising, has officially launched its 3D Digital Out-of-Home (DOOH) division. This strategic move expands its creative-first approach into a fast-growing medium that plays a pivotal role in full-funnel brand strategies. The new unit will be led by Gabby Stoller, a seasoned executive who previously helped scale Walmart’s retail media and Vistar Media’s DOOH operations.

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