Houston’s Illumination Marketing, a full-service digital marketing agency, has been awarded the 2025 Better Business Bureau (BBB) Award of Distinction in the Marketing and Advertising category. The recognition highlights the agency’s commitment to integrity, transparency, and delivering measurable results for clients.
The BBB Awards for Excellence honor businesses that uphold exceptional ethical standards and build trust in the marketplace. Out of hundreds of applicants, Illumination Marketing distinguished itself through consistent ethical practices, accountability, and a client-first approach.
“This award means more than recognition — it’s validation of how we do business,” said James Kaatz, CEO of Illumination Marketing. “Great marketing isn’t just about clicks and conversions — it’s about trust, communication, and creating results that genuinely move our clients forward.”
Founded to help businesses across sectors — from healthcare and home services to industrial and lifestyle brands — Illumination Marketing combines data-driven strategies, storytelling, and brand development to deliver measurable outcomes. The company emphasizes long-term partnerships over one-time transactions, ensuring clients achieve real ROI through tailored campaigns.
The BBB Awards ceremony, held annually in Houston, showcased hundreds of nominees from South Texas. The Award of Distinction specifically recognizes companies that demonstrate fairness, honesty, and exceptional client experiences. For Illumination Marketing, these principles are integrated into every campaign, spanning local SEO, paid advertising, brand storytelling, and digital transformation initiatives.
“We build long-term partnerships by understanding each client’s unique challenges and delivering strategies that work,” said Angela Kaatz, President of Illumination Marketing. “This award is meaningful because it reflects integrity in our work as much as it does results.”
The recognition underscores a growing emphasis in the marketing industry on ethical practices, transparency, and trust-driven results, signaling to clients that integrity and measurable performance can coexist in digital marketing.
