iGlobal Radio, the fast-scaling digital radio network with over 100 curated stations, is stepping up its game with a new offering: affordable, targeted advertising packages designed to help brands tap into its diverse, globally dispersed, and deeply engaged listenership.
In an era when digital marketers are pressed to prove ROI, Nomadic Advertising just made the math a little easier. The Toronto-based digital agency announced that CallRail’s call and form tracking tools are now standard across all its digital marketing service packages—no extra charge, no separate subscription.
The era of “spray-and-pray” pharmaceutical TV ads may finally be over.
In a new partnership announced today, Simulmedia, a leader in data-driven TV and streaming advertising, and OptimizeRx Corp. (Nasdaq: OPRX), a pioneer in healthcare tech, are joining forces to launch Micro-Neighborhood® Targeting (MNT) across linear, digital, and connected TV (CTV) channels.
At this year’s Investigative Reporters and Editors (IRE) conference in New Orleans, Gray Media stations took home top honors for journalism that didn’t just tell stories—it sparked sweeping change. From exposing systemic failures in law enforcement to triggering a policy reversal by the U.S. Department of Justice, the winning investigations underline why watchdog reporting still matters.
Cineverse Corp. (NASDAQ: CNVS), the digital-first entertainment studio known for its genre-driven fandom content and tech-forward distribution model, is set to release its financial results for Q4 and the full fiscal year 2025 this Friday, June 27, after the markets close.
Proficy Digital has named Justin Friend as its new Vice President of Sales, signaling a decisive move to deepen its grip on the AI-powered automotive marketing space. With the dealership landscape rapidly digitizing, Friend’s appointment is less about filling a role and more about putting performance marketing in the driver’s seat.
Appcast, a leading force in programmatic recruitment tech, is taking aim at one of talent acquisition’s biggest blind spots: proving ROI from employer branding campaigns on social media. With today’s launch of Appcast Brand Ads, the company is introducing a first-of-its-kind tool that tracks recruitment performance from impression to hire across social platforms like Facebook, Instagram, and TikTok.
Forget celebrity endorsements and human influencers—virtual personas built on AI, 3D modeling, and machine learning are fast becoming the new face of digital marketing. According to digital agency Lounge Lizard Worldwide, brands are embracing virtual influencers to tell richer, risk-free stories across social and digital platforms.
As the FIFA Club World Cup 2025 kicks off across North America, 433Futbol is celebrating a milestone of its own: one year of reshaping soccer media through a cultural lens. Launched in July 2024 by Mundial Media, the AI-powered multicultural marketing platform, 433Futbol has quickly become the digital hub for U.S. Hispanic soccer fans who care as much about style, music, and identity as they do about the scoreline.
MOCEAN, the creative agency behind some of entertainment’s most emotionally resonant campaigns, just made a major hire. Ryan Bucci, a D&AD Top 10-ranked creative director and Emmy winner, has joined as Head of Creative, Brand & Social. He’ll oversee work for clients like PlayStation, Amazon Prime Video, Waymo, Cheesecake Factory, Netflix, and Warner Bros. Discovery.
