SEO.co, a leading white-label SEO and digital marketing provider, has expanded its paid media management offerings to include fully managed social media advertising campaigns. Agency partners can now deliver cross-channel ad performance across Google, Bing, Meta (Facebook/Instagram), TikTok, LinkedIn, and X—all under a single white-labeled platform.
The expansion addresses growing demand from agency clients seeking comprehensive, full-funnel performance marketing without juggling multiple vendors or internal teams. The new offering covers campaign planning, creative development, A/B testing, tracking setup, optimization, and fully branded reporting across major social ad platforms.
“Agencies shouldn’t have to stitch together five different vendors just to run a modern digital ad strategy,” said Nate Nead, CEO of SEO.co. “By integrating social media advertising into our paid search stack, we give partners one accountable team, one unified strategy, and one clean reporting dashboard—fully branded under their agency.”
White-Label Advantage
SEO.co’s white-label model allows partners to present social media advertising as part of their own service suite. A dedicated team of senior strategists and ad managers handles audience segmentation, ad copy, video creative, and pixel tracking, ensuring a seamless partner brand experience through co-branded dashboards, reports, and client communications.
“Our partners asked us to move beyond siloed channels and help them drive real outcomes across the full funnel,” said Timothy Carter, CRO. “This expansion lets us fluidly reallocate budgets between platforms based on performance data. We’re not just managing ads—we’re optimizing pipelines.”
The offering also includes platform-specific creative, like UGC-style video for Meta and TikTok, precise audience targeting, retargeting setups bridging search and social behaviors, white-labeled onboarding, strategy sessions, and optional monthly client QBRs.
“Great ad performance isn’t just about tweaking bids—it’s about telling the right story to the right audience with the right creative,” said Samuel Edwards, CMO. “By combining data science with rapid creative iteration, we’re helping agencies win both the scroll and the search.”
The expansion cements SEO.co’s position as a one-stop performance marketing engine for agencies, franchises, and multi-location brands. Services are available immediately to partners in North America, Europe, and Australia, with demo dashboards and anonymized performance reports available on request.
