Worldeye Technologies Inc. today announced the strategic acquisition of BidX, a leader in automated PPC and DSP advertising for major e-commerce platforms including Amazon and Walmart. This acquisition strengthens Worldeye’s comprehensive portfolio of e-commerce solutions, which already features DataHawk analytics and Viral Launch marketplace optimization tools.
- Advanced AI-Driven Ad Optimization
BidX offers sophisticated automation tools that maximize return on ad spend through smart bidding algorithms, campaign management, and detailed analytics. - Comprehensive E-Commerce Solutions Portfolio
With BidX, Worldeye now provides a seamless ecosystem for sellers to optimize listings, analyze key performance indicators, and automate advertising across multiple marketplaces. - Seamless Customer Transition
Existing BidX users will experience no disruptions, retaining full access to campaigns, accounts, and support during the transition. - Leadership and Vision
Jim MacIntyre, Chairman of Worldeye, emphasizes the company’s commitment to innovation in e-commerce, while COO Keith Jarvis highlights the vision for an integrated platform to simplify marketplace growth. - Founders’ Commitment
BidX co-founder Nadine Schoepper affirms the company’s mission to add value for sellers and the advantage of scaling through Worldeye’s support, while maintaining the BidX team and service quality.
The acquisition of BidX marks a significant step forward for Worldeye Technologies in building an all-encompassing suite of e-commerce growth tools. By integrating advanced AI-powered advertising automation with marketplace analytics and optimization, Worldeye positions itself as a leader in supporting marketplace sellers at every stage of growth.
