AdvertisingTechnology

Vesta Stream Studios has added two Western-themed free ad-supported streaming television (FAST) channels to its platform through a content distribution partnership with Imagicomm Entertainment. The agreement brings Western Bound and Western Bound Español to Vesta Stream, expanding its English- and Spanish-language programming lineup. The announcement highlights continued activity in the FAST distribution market, where streaming…

FreeCast, Inc. (NASDAQ: CAST) has launched a 16-episode executive video series outlining its Platform-as-a-Service (PaaS) strategy for enterprise media distribution and monetization. The series, titled Beyond the Connection: The FreeCast PaaS Story, features founder and CEO William “Bill” Mobley and is intended to explain how the company aims to help businesses build branded media experiences…

LSArespond, a platform focused on automating Google Local Services Ads (LSA), has surpassed 2,000 active users across the United States, the United Kingdom and Canada. The company says its tools help service businesses manage incoming leads, automate follow-ups, request credits for invalid leads and track campaign outcomes. The milestone highlights demand for workflow automation around…

AZ8 is bringing an infinite creative canvas, its AI agent Zumi and its proprietary OXYGEN video-generation model into one workspace designed for advertising video production. The platform, operated by EVERFIR PTE. LTD., aims to help creators move from briefs and visual references to finished advertising videos through coordinated AI workflows. The announcement reflects a broader…

Nectar has launched Nectar MCP, an integration that connects its social and creator intelligence data to AI assistants including ChatGPT, Claude, Gemini and Copilot. The system uses the Model Context Protocol (MCP) to let marketing teams query consumer conversations, creator activity and competitor insights directly through their preferred AI interface. The launch addresses a gap…

Clear Channel Outdoor Holdings has received clearance from the Committee on Foreign Investment in the United States (CFIUS) for its pending acquisition by Mubadala Capital, clearing the remaining regulatory requirements for the transaction, according to the company. The out-of-home (OOH) advertising company expects the acquisition to close on or about October 14, 2026, subject to…

Guideline has launched an AI Ingestion Agent for its Media Plan Management platform, using artificial intelligence to convert spreadsheet-based media plans into structured data for reporting, budget tracking and financial reconciliation. The new capability allows agencies and brands to upload Excel or CSV files, automatically map spreadsheet columns to fields in their plan templates, and…

Shengshu Technology has launched Vidu Q4 Preview, an updated AI video-generation model aimed at professional creators, advertising agencies and production teams seeking to produce video content more efficiently. The release focuses on realistic character performances, cinematic image quality, improved lighting, and greater control over scenes and camera movements. The model is available through the Vidu…

V2 Strategic Advisors has formally launched a Databricks practice focused on data, analytics and AI services for media and advertising sales organizations. The boutique consulting firm says the practice will combine its two decades of media and ad-sales experience with the Databricks Data + AI Platform to address data fragmentation and revenue operations challenges. The…

A⁵ Media Group has launched with a business model centered on direct audience relationships across media, sports, entertainment, music and brands. Founded by Richard Yaffa, the company is positioning audience participation, content, commerce and technology as interconnected components of a broader commercial model. The launch comes as publishers, entertainment companies, sports organizations and brands look…