Zeta Global (NYSE: ZETA) is turning up the heat on AI marketing this fall. The company has unveiled an expanded agenda for Zeta Live 2025, its invitation-only flagship event on October 9 in New York City, drawing over 1,200 marketers and 70+ speakers from brands including AWS, Marriott, United Airlines, and Nissan.
With the theme “Achieve the Impossible,” the event promises to mix star power with actionable insights. Serena Williams and Tom Brady are slated to share championship playbooks on leadership, resilience, and building lasting impact—bridging the worlds of sports excellence and enterprise strategy.
The sessions aim to move AI marketing beyond theory. Attendees will hear from Fortune 500 CEOs, CMOs, and innovators on how agentic AI is accelerating decision-making, scaling personalization, and delivering measurable results. “Zeta Live is where the industry stops talking about AI and starts using it,” said David Steinberg, Zeta’s Co-Founder and CEO. “Attendees will leave with playbooks to scale the next generation of AI from small pilots to enterprise programs.”
What to Expect
- Innovation first: Christian Monberg (CTO) and Neej Gore (Chief Data Officer) will preview Zeta’s innovation roadmap, highlighting new real-time AI-powered capabilities in the Zeta Marketing Platform.
- High-profile insights: Speakers include Michael Milken, Deepak Chopra, Bonin Bough, and top CMOs such as Sherina Smith (American Family Insurance) and Vinay Shahani (Nissan USA).
- CEO perspectives: Jim Lanzone (Yahoo), Nicholas Thompson (The Atlantic), Henry Schuck (ZoomInfo), and Adam Singolda (Taboola) will participate in exclusive conversations.
- Three immersive stages: Vision, Innovation, and Discovery stages will explore AI’s future, marketing growth strategies, and real-world case studies.
- Hands-on learning: Attendees can engage in live demos, masterclasses, and networking events, including book signings.
Zeta Live 2025 signals how AI is shifting from experimental projects to core enterprise marketing strategy. As brands race to personalize experiences and scale campaigns, events like Zeta Live provide a rare glimpse into practical AI applications—and the playbooks to make them work.
