Worldeye Technologies Inc. today announced the strategic acquisition of BidX, a leader in automated PPC and DSP advertising for major e-commerce platforms including Amazon and Walmart. This acquisition strengthens Worldeye’s comprehensive portfolio of e-commerce solutions, which already features DataHawk analytics and Viral Launch marketplace optimization tools.
Comcast Advertising, the advertising arm of Comcast, today unveiled a groundbreaking AI-powered creative platform designed to help brands easily produce TV-grade ads. Developed in partnership with AI video pioneer Waymark, this platform enables advertisers to create high-quality commercials quickly and affordably, overcoming the traditional barriers of time and cost associated with TV ad production.
InfoSum, a global leader in data collaboration platforms, has announced new integrations with Amazon Ads to facilitate secure and seamless activation of first-party signals across Amazon DSP (ADSP) and Amazon Marketing Cloud (AMC). This integration empowers advertisers and media agencies to improve audience targeting and campaign outcomes while upholding strict privacy standards.
Clinch, an AI-powered technology company specializing in omnichannel advertising, has announced the integration of LinkedIn’s Marketing API into its Flight Control platform. This integration allows advertisers to create, preview, and sync LinkedIn ad campaigns while accessing cross-channel insights—all within a single platform.
Context Networks, Inc., the pioneering programmatic advertising platform tailored for the gaming industry, has announced an expansion of its digital ad network into restaurants and taverns across West Bend and Milwaukee, Wisconsin. Partnering with River City Amusements, this marks the first regional deployment of their proprietary Deep Intelligence Marketing strategy, converting gaming machine displays into…
Constant Contact, a leader in digital marketing tools for small businesses and nonprofits, has announced a new integration with Xero, the global accounting platform for small businesses. This collaboration creates an automated workflow connecting marketing and accounting systems, helping businesses save time and operate more efficiently. Features of the Constant Contact and Xero Integration The…
In May 2025, Flat Ads made a significant impact at MAU Vegas, the premier annual mobile marketing event in Las Vegas. This gathering attracts leading industry figures, ad tech specialists, and developers worldwide to discuss innovations in programmatic advertising. Flat Ads demonstrated its expertise in global network reach, ad delivery efficiency, and brand safety at the conference.
Alright, let’s get real—AdTech is basically this money machine built on a pile of wobbly Jenga blocks. Sure, there’s big cash flying around. Brands are hollering about “reach” and “scale” like they’re shouting into a void. But peel back all the nerdy talk—targeting, bidding wars, “optimization” —and what do you find? A giant question mark….
Taylor Blaylock Named President of REMEDY, Ushering in a New Era of Creative Leadership
IAB Tech Lab Summit 2025: Rethinking the Digital Ad Ecosystem in the Age of AI and Privacy
