Branding Los Angeles, a full-service marketing and advertising agency, has been named the Best Google AdWords Company, highlighting its expertise in data-driven digital advertising and measurable client results.
Houston’s Illumination Marketing, a full-service digital marketing agency, has been awarded the 2025 Better Business Bureau (BBB) Award of Distinction in the Marketing and Advertising category. The recognition highlights the agency’s commitment to integrity, transparency, and delivering measurable results for clients.
A.D.A.M. Innovations, Japan’s leading genomics and AI company, has officially launched GeneLink, an ad-tech platform that fuses genetic data, lifestyle insights, and artificial intelligence to redefine precision marketing. Unlike traditional solutions that rely on demographics and behavioral data, GeneLink leverages biological predispositions to deliver highly targeted campaigns that are both effective and privacy-conscious.
Connected TV (CTV) may still feel like the “new kid” in the advertising playbook, but Simpli.fi is showing it can be a power hitter. The Advertising Success Platform has been named a finalist for Most Innovative Use of CTV Technology in the 2025 AdExchanger Awards, thanks to a campaign with Chicago-based Ankin Law.
The online advertising market isn’t just growing—it’s exploding. According to a new report from ResearchAndMarkets.com, the industry is projected to hit $617.11 billion by 2033, up from $263.22 billion in 2024. That’s a nearly 10% compound annual growth rate over the next decade, driven by the collision of three unstoppable forces: always-on mobile audiences, the dominance of e-commerce, and AI-powered ad targeting.
In a crowded field of SEO newsletters filled with link dumps and weekly roundups, Rank Theory has carved out a loyal following by doing the opposite: publishing longform, tactical content written by someone who actually lives in the SEO trenches. That contrarian approach just paid off—the HubSpot Community named Rank Theory a Favorite SEO Newsletter in September 2025
Ad.com Interactive Media, a leader in performance marketing and digital media, has acquired Underdog Media, an ad monetization platform known for delivering 100% viewable ad units across trusted publisher networks. The acquisition strengthens Ad.com’s ability to provide exclusive, premium inventory directly to advertisers and demand-side platforms (DSPs).
Smartly, the AI-driven platform for creative, media, and measurement, is expanding its programmatic reach with a new integration for Spotify Ads Manager. Brands and agencies can now run audio and video campaigns on Spotify directly through Smartly, alongside other digital channels, all while leveraging AI-guided optimizations and cross-channel measurement.
In an increasingly crowded ad tech space, Statara Solutions has carved out a clear advantage—and now it has the hardware to prove it. The company has taken home Gold in the Digital Advertising Platform category at the 10th Annual 2025 Globee® Awards for Achievement, thanks to its high-precision, performance-first Statara Media Platform.
In an era when digital marketers are pressed to prove ROI, Nomadic Advertising just made the math a little easier. The Toronto-based digital agency announced that CallRail’s call and form tracking tools are now standard across all its digital marketing service packages—no extra charge, no separate subscription.
