Artificial intelligence may be rewriting modern advertising, but marketers are still figuring out how to keep up. A new global study from MiQ reveals a widening tension: 72% of marketers plan to expand their AI use in the next year, yet only 45% feel confident they can use it effectively.
Tiger Pistol today launched its 2026 Planning Guides, a set of forward-looking resources aimed at helping marketers navigate an AI-driven era of local advertising. The guides provide actionable insights, data-driven strategies, and best practices for brands looking to scale campaigns efficiently while keeping them authentic to each community.
With open rates hitting 98%, the world’s most-used messaging app is fertile ground for marketing and sales. Now, ActiveCampaign is making it easier than ever for businesses to capitalize on that opportunity with the launch of ActiveCampaign WhatsApp Messaging, a purpose-built automation platform that treats WhatsApp as a strategic channel—not an afterthought.
MadTech has officially launched MadConnect, the industry’s first intelligent infrastructure layer tailored to agentic AI marketing and advertising. In an era where enterprises rely on dozens of fragmented AdTech and MarTech platforms, MadConnect creates a unified, AI-native foundation that enables LLM-powered agents to execute marketing tasks autonomously, securely, and in real-time.
Constant Contact, a leading digital marketing solutions provider for small businesses and nonprofits, has announced the acquisition of Moosend, a sophisticated email marketing and automation platform previously owned by Sitecore. This strategic move not only augments Constant Contact’s existing capabilities but also marks a significant step in expanding its footprint in the European and EMEA regions.
As marketing teams grapple with fragmented data across CRMs, social channels, and analytics platforms, Marketscience has released a landmark report that evaluates how leading generative AI models perform on the everyday challenges marketers face. Titled “Streamlining Marketing Data Management with Generative AI,” the report compares ChatGPT, Claude, and DeepSeek on practical tasks like data cleaning, cross-table recognition, time series analysis, and code generation for ETL pipelines.
In response to increasing demand for measurable and results-focused digital marketing across the Middle East, Dubai-based Foresight Fox has launched as a performance-driven agency combining AI-powered SEO, marketing automation, and data-led advertising. Their mission: to turn digital investments into scalable business growth.
