As AI reshapes how people shop online, adMarketplace is stepping in with AMP Discover, a new media product designed to deliver search-driven product ads directly within AI chat environments. The offering debuts in Opera Aria, the browser’s built-in AI assistant, promising users a seamless path from search to purchase while giving advertisers unprecedented reach.
As streaming cements itself as the dominant way audiences consume TV, advertisers are doubling down on Connected TV (CTV) to fuse storytelling with measurable impact. LG Ad Solutions’ latest report, The Art and Science of the CTV-First Era Part One, offers a snapshot of how brands are leveraging CTV’s advanced capabilities to reach viewers more effectively.
Bold Collective, the digital anywhere ad exchange with over a decade of experience connecting buyers and brands, has officially launched Honey Badger Exchange (HBX). After a successful beta period, HBX goes live as a transparent, customizable platform designed for today’s programmatic ecosystem.
GoDaddy is expanding the reach of its AI-powered Digital Ads tool, GoDaddy Airo®, to nine new English-language markets: Ireland, Malaysia, New Zealand, Pakistan, Philippines, Singapore, South Africa, and the UAE. The expansion aims to help small business owners and entrepreneurs create professional Google Ad campaigns quickly, without prior advertising expertise.
Gray Media has been honored with the 2025 Catalyst Award for its exceptional support of the Ad Council’s Project Roadblock, a seasonal campaign that encourages TV stations to donate airtime for buzzed driving prevention public service announcements (PSAs) during the holidays.
Global media powerhouse Holtzbrinck has officially opened its AI Hub in San Francisco, marking a major step in bridging European expertise with Silicon Valley innovation. The hub is designed as a hands-on space where ideas in science, education, and media can be tested, scaled, and brought to market.
As AI reshapes how people shop online, adMarketplace is stepping in with AMP Discover, a new media product designed to deliver search-driven product ads directly within AI chat environments. The offering debuts in Opera Aria, the browser’s built-in AI assistant, promising users a seamless path from search to purchase while giving advertisers unprecedented reach.
As streaming cements itself as the dominant way audiences consume TV, advertisers are doubling down on Connected TV (CTV) to fuse storytelling with measurable impact. LG Ad Solutions’ latest report, The Art and Science of the CTV-First Era Part One, offers a snapshot of how brands are leveraging CTV’s advanced capabilities to reach viewers more effectively.
Bold Collective, the digital anywhere ad exchange with over a decade of experience connecting buyers and brands, has officially launched Honey Badger Exchange (HBX). After a successful beta period, HBX goes live as a transparent, customizable platform designed for today’s programmatic ecosystem.
Datavault AI Inc. (Nasdaq: DVLT), a leader in AI-driven data visualization and monetization, is turning up the volume on radio advertising innovation. The company announced a strategic partnership with Southwest U.S. station 99.7 FM, marking the first deployment of its patented ADIO® Inaudible Tones® technology in mainstream broadcast media.
The Female Quotient (The FQ), home to the world’s largest community of women in business, has teamed up with ecommerce technology leader Rokt to launch The Marketing Edit, an original video series offering behind-the-scenes insights from top marketing and growth executives at Fortune 500 companies.
Instacart (Nasdaq: CART) is taking retail media to social, announcing a new integration with TikTok that allows select CPG advertisers to leverage first-party retail data directly within TikTok Ads Manager. The move makes Instacart the first retail media network to provide end-to-end campaign capabilities natively on TikTok, from audience targeting to purchase measurement.
PayPal is giving small businesses a seat at the retail media table. Today, the payments giant unveiled PayPal Ads Manager, a new platform designed to let small merchants create their own advertising inventory and generate fresh revenue streams. With 99.9% of U.S. businesses classified as small, the move could unlock billions of new ad impressions for brands across sectors.
