Veylan Unveils AI-Native Operating System to Replace Fragmented AdTech Stacks

Veylan Unveils AI-Native Operating System to Replace Fragmented AdTech Stacks

Veylan, the AI-powered advertising platform, has announced new features for its fully integrated operating system, unifying strategy, creative, media buying, and optimization in a single workflow. The platform aims to eliminate the inefficiencies of today’s fragmented adtech ecosystem, offering advertisers a central command center to plan, execute, and optimize campaigns with unprecedented speed and precision.

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Viant Expands Tubi Partnership, Boosts Precision in CTV Advertising

Viant Expands Tubi Partnership, Boosts Precision in CTV Advertising

Viant Technology Inc. (NASDAQ: DSP), a leader in AI-powered programmatic advertising for connected TV (CTV), has expanded its partnership with Tubi, Fox Corporation’s free ad-supported streaming platform. The collaboration introduces a new ID sync between Viant and Tubi, enabling advertisers to reach over 100 million monthly active users and leverage Tubi’s 300,000+ movies and TV episodes with greater precision and scale.

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GeneLink Launches in Japan: AI + Genomics Take Precision Marketing to the Next Level

GeneLink Launches in Japan: AI + Genomics Take Precision Marketing to the Next Level

A.D.A.M. Innovations, Japan’s leading genomics and AI company, has officially launched GeneLink, an ad-tech platform that fuses genetic data, lifestyle insights, and artificial intelligence to redefine precision marketing. Unlike traditional solutions that rely on demographics and behavioral data, GeneLink leverages biological predispositions to deliver highly targeted campaigns that are both effective and privacy-conscious.

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Locality Unveils AI-Powered Advanced Audience Engine to Transform Local Advertising

Locality Unveils AI-Powered Advanced Audience Engine to Transform Local Advertising

Locality, a leading provider of local video solutions, has launched its Advanced Audience Engine, a next-generation identity and activation platform designed to revolutionize local advertising. Developed with partners Lovelytics, Newton Research, and Databricks, the engine combines generative AI, automation, and Locality’s extensive historical viewership and media intelligence to deliver faster, smarter, and more effective campaigns.

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