Tag: AIadvertising

Raptive, a top‑ten global digital‑media company, announced on March 25, 2026 that it is rolling out Duet, a new AI‑enhanced workflow platform designed for the company’s network of independent publishers. The New York‑based firm says the suite will give creators operational advantages traditionally associated with automated content generation—such as rapid repurposing and platform‑specific optimization—without replacing the editorial judgment…

Coveo announced on March 23, 2026 that it is adding a new capability—Coveo Conversational Product Discovery—to its Coveo for Commerce platform. The feature lets shoppers interact with a product catalog using everyday language, while the system returns curated search results that remain anchored in the retailer’s inventory data. By embedding the dialogue directly into the search experience,…

Ketch, the privacy‑focused firm that markets itself as an AI Privacy Company, announced a suite of new capabilities for its Marketing Preference Management (MPM) solution. The enhancements are designed to give enterprise marketers a more reliable way to collect, harmonize and activate zero‑party data—information that consumers deliberately share—while maintaining strict consent and preference controls across…

New AI‑powered revenue management suite promises faster deployments and tighter integration for digital‑first ad operations. Why the announcement matters The digital‑media landscape has been under pressure to reconcile fragmented inventory, rising programmatic demand and an ever‑expanding set of ad formats—from video and audio to out‑of‑home screens and retail‑media placements. Traditional ad‑operations tools, often designed for…

AI‑powered landscape that powers today’s chatbots and generative assistants is reshaping how brands are discovered online. In a freshly released analysis, Brandi AI – a platform that monitors enterprise visibility in AI‑generated answers – argues that public relations, not traditional SEO, is becoming the primary lever for brand presence in AI‑driven discovery. The report, authored by…