India’s booming creator economy is about to notch a historic milestone. Chatterbox Technologies, a subsidiary of QYOU Media Inc., is preparing to list on the BSE SME platform, making it the first pure-play influencer marketing company in India to go public.
Remember back in spring when Mark Zuckerberg promised advertisers that one day they’d just drop in a URL and Meta’s AI would handle the rest? That future is coming faster than many ad buyers expected—and not everyone’s thrilled about it.
For anyone trying to make sense of today’s digital ad economy, transparency has been a missing piece. Guideline, a leading ad data and media planning platform, is betting its new Digital Ad Data Innovation Suite can fill that gap.
EstrellaTV is quietly rewriting the Spanish-language TV playbook. While giants Univision and Telemundo posted double-digit declines in July, the MediaCo-owned network notched one of its strongest summer runs, posting four consecutive months of year-over-year prime-time growth in Adults 18–49.
Your AdTech team cracks an AI targeting algorithm to deliver precision. CTRs are up, conversions are climbing, and your campaign reach is limitless. But then a creative director walks in with concern: the ads are starting to feel repetitive. The AI is optimizing for clicks, but the brand spark is fading. So, the question arises:…
The race to dominate Connected TV (CTV) advertising just crowned a new front-runner. Anoki, the startup pushing the limits of multimodal AI, has been named “Best Overall CTV Solution Provider” in the 8th annual MarTech Breakthrough Awards—a global program that saw more than 4,000 nominations this year.
Bloom Ads, the woman-owned media agency founded in 2008, has been named to the 2025 Inc. 5000 list, the definitive ranking of America’s fastest-growing private companies. For the Woodland Hills, California–based agency, it’s not just another accolade—it’s a signal that their formula of data-driven strategy, measurable results, and client-first focus is working.
AdTech companies operate in a space defined by constant innovation, shifting regulations, and fierce competition. Yet despite the focus on performance metrics and product capabilities, one critical element often gets overlooked: brand identity. A clear, compelling identity is what transforms a company from a solution provider into a trusted, recognizable market leader. For emerging and…
Simpli.fi, the self-described Advertising Success Platform, just added a major trophy to its case. The company has been named “Best Overall AdTech Company” in the 8th annual MarTech Breakthrough Awards, edging out hundreds of competitors in one of the industry’s most closely watched rankings.
Marketing Maven, the bicoastal PR and marketing firm with a track record for sharpening brand narratives, has been tapped as the agency of record for LISC LA. The assignment spans public relations, social media, and broader marketing communications—putting the agency at the heart of amplifying one of Los Angeles’ most influential community development organizations.
