Horizon Media Holdings is deepening its investment in AI-powered marketing by hosting an AI fluency experience for its summer interns, highlighting how artificial intelligence is becoming a core workplace skill rather than simply an automation tool. Developed with enterprise AI training platform Section AI and supported by A+E Global Media, the initiative focuses on preparing…
As digital advertising becomes more automated and artificial intelligence lowers the barriers to content creation, marketers are once again investing in physical brand experiences that stand out beyond crowded online environments. That was a central theme emerging from Adgile Media Group’s recent industry panel, where executives from leading consumer brands argued that real-world visibility is…
The rapid expansion of generative AI has created an increasingly fragmented ecosystem where creators and developers often manage multiple accounts, APIs, billing systems, and workflows to access different image and video generation models. SeeAPI’s latest platform aims to address that complexity by consolidating leading AI models into a single operating environment. Rather than requiring users…
Artificial intelligence is steadily moving beyond content generation and customer service into enterprise procurement, where software agents are expected to negotiate, evaluate, and transact with minimal human intervention. GreenCore Solutions Corp.’s latest release reflects that transition by introducing a knowledge graph specifically designed to support AI agent interactions across the consumer packaged goods (CPG) industry….
Enterprise AI is entering a new phase where intelligent agents are no longer limited to answering questions—they are executing workflows, accessing enterprise systems, invoking applications, and collaborating with other AI agents. While this evolution promises greater automation, it also introduces new governance, identity, and security challenges that traditional enterprise architectures were never designed to handle….
The migration of television audiences from broadcast and cable to streaming services has fundamentally changed how advertisers reach local consumers. While connected TV has become an increasingly important advertising channel, local media buying remains fragmented across dozens of streaming platforms, creating operational complexity for businesses seeking efficient regional campaigns. FreeCast’s latest announcement targets that challenge…
The launch of Nielsen Ad Intel AI represents one of the most significant developments in advertising intelligence this year, reflecting how artificial intelligence is rapidly reshaping media planning, competitive analysis, and campaign optimization. For years, marketers have relied on advertising intelligence platforms primarily to monitor competitor spending and campaign activity across individual channels. As media…
VideoAmp has appointed Andrea Zapata as Senior Vice President of Agency Partnerships to strengthen its buy-side advertising strategy and expand adoption of its media measurement platform among agencies and advertisers. Zapata joins VideoAmp as the company pushes further into outcome-based advertising, helping brands measure, optimize, and prove campaign performance across fragmented media environments. The advertising…
Looking to publish a press release, guest article, interview or podcast? Connect with us.
A digital publication dedicated to exploring the dynamic intersection of advertising and technology. AdTech Edge delivers the latest industry news, expert blog insights, thought-provoking C-Suite interviews with advertising and tech leaders, trend analysis, and deep-dive podcasts—providing comprehensive coverage of innovations shaping the future of digital advertising and media technology.
© 2026 AdTechEdge. All rights reserved.
You have successfully subscribed to the newsletter
There was an error while trying to send your request. Please try again.
