Media Buying Archives

PropellerAds Launches Paid Social Traffic Platform

PropellerAds Introduces Paid Social Traffic Platform, Unifying Social Media Buying for Enterprises

June 22, 2026

PR NewswireJune 22, 2026011 mins

PropellerAds has rolled out a new product called Paid Social Traffic, a standalone ad format that lets marketers purchase social‑media inventory—Facebook, Instagram, X and other feeds—directly from the PropellerAds platform. The launch, announced from Limassol, Cyprus, promises to collapse the traditional silos between programmatic DSPs and native social‑media ad accounts, giving agencies and brands a…

AI‑Driven Programmatic Platform Launches

New AI‑Driven Programmatic Platform Redefines B2B Media Buying

June 15, 2026

BusinessWireJune 15, 202609 mins

New AI‑Driven Programmatic Platform, promising marketers a unified, privacy‑first stack that blends first‑party data, real‑time bidding and cross‑device attribution into a single SaaS solution. The ad tech world got its latest headline this week as NimbusX, a Silicon Valley‑based startup, unveiled a programmatic advertising platform aimed squarely at enterprise marketers. Built on a hybrid of…

Triple Whale Unveils Moby Automations to Streamline AI‑Driven Media Buying

June 12, 2026

PR NewswireJune 12, 2026010 mins

Triple Whale has unveiled Moby Automations, a new suite of AI‑powered tools that promise to automate the most labor‑intensive steps of programmatic media buying, from budget scaling to creative refresh, while keeping marketers in the approval loop. What Moby Automations Brings to the Table Moby Automations extends the Triple Whale platform’s existing AI engine—Moby 2—into an execution layer. The…

AI‑Driven Programmatic Advertising Platform Launches to Streamline Enterprise Media Buying

June 2, 2026

PR NewswireJune 2, 202609 mins

The press release from MediaForge yesterday announced the launch of AdPulse AI, an AI‑driven programmatic advertising platform that promises real‑time audience targeting, cross‑device attribution, and automated creative optimization for large‑scale marketers. MediaForge’s new AdPulse AI enters a crowded ad‑tech arena with a suite of machine‑learning tools designed to cut the latency of media buying cycles…

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