Digital Advertising Archives

Kirk McDonald named Ad Council board chair

Sundial Media CEO Kirk McDonald Appointed Chair of the Ad Council Board, Positioning the Non‑Profit for a New Era of Social‑Impact Advertising

July 2, 2026

PR NewswireJuly 2, 2026011 mins

The Ad Council announced Wednesday that Kirk McDonald, the chief executive of Sundial Media & Technology Group, will assume the role of board chair, succeeding longtime board member Rita Ferro of Disney. The transition, effective immediately, places McDonald at the forefront of the organization’s strategic direction as it continues to tackle a roster of societal challenges ranging from mental‑health…

Townsquare Q1 2026 Digital Ad Revenue Up 7% – B2B Tech News

Townsquare Q1 2026 Digital Advertising Revenue Grows 7% YoY, Boosting Programmatic and Media‑Partnership Platforms

May 12, 2026

GlobeNews WireMay 12, 202607 mins

TownSquare Q1 2026 Digital Advertising Revenue Grows 7% YoY, Boosting Programmatic and Media‑Partnership Platforms – Townsquare Media, Inc. (NYSE: TSQ) reported a modest net‑revenue dip but a strong rebound in its digital ad business, a quarterly performance that could reshape the midsized‑market ad‑tech landscape. Quarterly Results in Context Townsquare posted first‑quarter net revenue of $96.1 million, a 1.9 %…

PadSquad & Cuebiq launch privacy‑compliant foot‑traffic measurement

PadSquad Teams with Cuebiq to Bring Privacy‑Compliant Foot Traffic Measurement to Digital Advertising

April 27, 2026

GlobeNews WireApril 27, 202608 mins

PadSquad Teams with Cuebiq to Bring Privacy‑Compliant Foot Traffic Measurement to Digital Advertising The two firms announced a strategic partnership that fuses PadSquad’s high‑impact creative platform with Cuebiq’s mobility‑derived foot‑traffic analytics. The deal promises advertisers a privacy‑first way to tie online ad exposure to real‑world store visits, a capability that has long eluded the programmatic…

IAB Names Alison Levin Chair as AI Reshapes Ad Tech

IAB Taps NBCUniversal’s Alison Levin as 2026 Board Chair as AI Reshapes Digital Advertising

February 2, 2026

PR NewswireFebruary 2, 2026013 mins

The Interactive Advertising Bureau (IAB) is placing a familiar industry heavyweight at the helm just as digital advertising faces its next structural reset. The trade body has named Alison Levin, President of Advertising and Partnerships at NBCUniversal, as Chair of its 2026 Board of Directors, with Alan Moss, VP of Global Advertising Sales at Amazon Ads, stepping in as Vice Chair.