The partnership illustrates how local media companies are increasingly using technology partnerships to extend beyond traditional advertising formats and compete for a larger share of digital marketing budgets. Muirfield Broadcasting operates STAR 102.5 FM and WIOZ 550 AM and has served businesses and audiences across North Carolina’s Sandhills and Moore County for more than five…
Entravision is expanding its AI-powered Latino radio program, “GeeGee & Coyotec,” to five additional U.S. markets across its Fuego Network, marking a significant step in the evolution of AI-driven audio content and multilingual media. Featuring Geraldine “GeeGee” Guzman alongside Coyotec, described as the industry’s first Latino AI radio personality, the show combines human hosting with…
FI Works has deployed its Customer Data Platform (CDP) at FedChoice Federal Credit Union, replacing the credit union’s legacy marketing customer information file (MCIF) with a unified, real-time member data platform. The implementation enables FedChoice to consolidate core banking and digital banking data into a continuously updated customer profile, allowing marketing teams to engage new…
Hankook Tire is expanding its consumer marketing efforts in Vietnam with a cinema advertising campaign for its iON EV tire brand, reinforcing its presence in one of Southeast Asia’s fastest-growing electric vehicle markets. The campaign spans 10 CGV theaters across seven cities, including Ho Chi Minh City, Hanoi, and Da Nang, where the company maintains…
The customer experience technology market continues to consolidate as vendors race to unify customer data, artificial intelligence, and omnichannel personalization into a single enterprise platform. Monetate’s acquisition of Simon AI marks one of the more significant moves in this direction, combining AI-powered experience optimization with a composable customer data platform (CDP) built around real-time customer…
Vusion has signed an agreement to acquire In-Store Media (ISM), a retail media company specializing in physical store advertising networks, in a move that strengthens its ambition to build a digital in-store retail media platform. The acquisition combines Vusion’s AI-powered connected-store technology with ISM’s expertise in retail media monetization, positioning the companies to help retailers…
Private market portfolio monitoring platform Lumonic has launched a Model Context Protocol (MCP) server that enables firms to securely connect portfolio data with AI assistants such as ChatGPT, Claude, and other MCP-compatible platforms. The release gives investment professionals access to auditable financial information, covenant tracking, reporting workflows, and portfolio analytics while preserving document-level traceability—a growing…
NEW YORK, July 21, 2026 – Today, Culture Hive Media Group announced the integration of its proprietary Cultural Relevance Score (CRS™) into Magnite’s ClearLine platform, giving advertisers a measurable way to identify and activate against culturally relevant audiences and media environments. For decades, advertisers have relied on demographics as a proxy for audience understanding because culture…
At the World Artificial Intelligence Conference (WAIC) 2026 in Shanghai, eSign.AI introduced new AI-powered contract automation capabilities alongside VeriAgent.AI, a digital identity infrastructure designed for AI agents. The announcements highlight how enterprise software vendors are moving beyond digital signatures toward AI-native contract lifecycle management, trusted AI governance, and automated compliance for increasingly autonomous business workflows….
IAB Tech Lab has released Podcast Technical Measurement Guidelines v2.3 for a 30-day public comment period, introducing updated standards for measuring podcast downloads, audiences, and advertising delivery using server-side log data. The revisions address both audio and video podcasts distributed through open RSS feeds and aim to improve consistency across podcast advertising measurement, giving publishers,…
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