InteractiveAdvertising Archives

KERV.ai Expands Interactive Ad Push With Canela Media Partnership

May 22, 2026

Prathamesh BaratheMay 22, 202608 mins

Interactive advertising platform KERV.ai is expanding into Spanish-language media through a new partnership with Canela Media, signaling growing momentum around AI-powered commerce-driven video advertising. The collaboration reflects broader changes across connected TV (CTV), streaming media, and multicultural advertising as brands increasingly demand interactive, measurable, and shoppable video experiences. KERV.ai has partnered with Canela Media in…

Context Networks Partners with Play Globally to Redefine Fan Engagement

May 2, 2025

PR NewswireMay 2, 202503 mins

Context Networks, Inc., the first programmatic advertising platform tailored for the gaming industry, has entered into a strategic stock swap agreement with Play Globally, a leading sports gamification company. The deal, effective April 16, 2025, involves each company acquiring a 0.7% equity stake in the other, based on mutual valuations of $20 million. This partnership marks a significant step in integrating gamified advertising with interactive fan engagement.

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