GrowthLoop has expanded its commerce media offering with embedded integrations from The Trade Desk, Moloco and Audience Acuity, aiming to give retailers and commerce media operators a pre-integrated technology stack for audience creation, onsite and offsite activation, and closed-loop measurement. The new Commerce Media Network (CMN) solution is built around GrowthLoop’s data cloud-native architecture, allowing…
RealPage has introduced the Lumina AI Suite, a governed AI platform designed to connect property operations, portfolio analytics, institutional intelligence and third-party AI models through a shared data and reasoning layer for real estate businesses. Announced at RealPage’s RealWorld conference, the platform represents a broader move toward enterprise AI systems that do more than generate…
FI Works has deployed its Customer Data Platform (CDP) at FedChoice Federal Credit Union, replacing the credit union’s legacy marketing customer information file (MCIF) with a unified, real-time member data platform. The implementation enables FedChoice to consolidate core banking and digital banking data into a continuously updated customer profile, allowing marketing teams to engage new…
Lockton, the world’s largest privately held insurance brokerage and risk management firm, is broadening the deployment of its enterprise intelligence platform, Lockton SAGE, as organizations increasingly seek unified AI solutions rather than fragmented analytics tools. Initially developed for Lockton Re, the platform is now being rolled out across the company’s broader U.S. operations. The expansion…
Artificial intelligence is rapidly reshaping digital marketing, but many AI assistants still struggle to provide actionable recommendations because they lack access to industry-specific business data. Audience Town aims to address that limitation with the launch of Whengine AI, a conversational platform purpose-built for home builder marketing. The company says the platform combines a home builder’s…
GrabAGun and its technology subsidiary PEW Logistics have expanded their direct-to-consumer commerce infrastructure through a collaboration with Backwoods Suppressors. The partnership adds suppressors to PEW Logistics’ regulated product categories, extending a technology platform designed to help manufacturers manage branded online storefronts, compliant fulfillment, customer data, and logistics operations. The firearms and outdoor commerce sector is…
Your brand invests heavily in a retail media network, launches ads across premium placements, and monitors the dashboard to see impressive click-through rates and sales. But when your quarterly brand tracker rolls in, awareness hasn’t moved, consideration is flat, and long-term preference is lost. Advertisers have realized that retail media KPIs still don’t fully capture…
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