First Brands Group, a major global supplier of automotive aftermarket parts, has begun winding down select North American operations, marking a significant contraction for a company long embedded in the auto supply chain.
Webflow is moving deeper into the paid media stack. The website experience platform today announced a new native Google Ads integration, built in partnership with Google, that allows marketing teams to create, manage, and optimize Google Ads campaigns directly inside Webflow.
SmartBug Media, one of HubSpot’s most decorated Elite partners, is sharpening its focus on digital advertising with the launch of Point Success Media, a new standalone agency built specifically for franchise and mid-market brands.
MediaCo Holding Inc. (Nasdaq: MDIA) is expanding its Spanish-language broadcast footprint with the launch of EstrellaTV WDYB-CD in Orlando, Florida, set to go live on March 24, 2026. The move strengthens the network’s presence in one of the nation’s fastest-growing Hispanic markets, positioning EstrellaTV to deliver more locally relevant programming and advertising opportunities.
Sensor Tower, a leading authority on mobile market data, has released its 2026 State of Mobile report, revealing a record-breaking year for in-app purchases (IAP) and a major shift in consumer behavior. In 2025, global IAP revenue hit $167 billion, a 10% increase year-over-year (YoY). Notably, non-gaming apps—propelled by the rise of Generative AI services—overtook games in revenue for the first time, posting a 21% YoY increase and nearly tripling their spending compared to five years ag
In an advertising industry increasingly shaped by holding company consolidation, consultancy influence, and private equity roll-ups, Tombras is making a different kind of bet. The Knoxville-based independent agency announced today that it has acquired Opinionated, the Portland, Oregon–headquartered creative shop recently named Ad Age A-List Standout and Small Agency of the Year.
Remote collaboration tools are everywhere—but most were built for quick check-ins, not serious work. Like Minded Labs is betting that creative and professional teams are ready for something more durable. Today, the company unveiled Coresee, a high-resolution virtual collaboration platform designed for workflows where precision, continuity, and accountability aren’t optional.
This week, the IAB announced the launch of the IAB Authorized Assessor Program, a framework that standardizes how brands, agencies, publishers, and platforms evaluate vendor privacy risk. The program debuts with FTI Consulting’s Technology segment as its first authorized assessor, officially licensed to conduct vendor assessments using the IAB Diligence Platform, powered by SafeGuard Privacy.
