DanAds and Nodals AI Target Publisher Yield With Outcome Ads
DanAds and Nodals AI are partnering to help publishers offer performance-based advertising campaigns while using AI to forecast campaign outcomes and protect publisher-defined pricing floors. The collaboration combines DanAds’ self-service advertising technology with Nodals AI’s predictive modeling platform. The companies say the integration is designed to allow publishers to sell outcome-based campaigns, including cost-per-click (CPC)…
