OUTFRONT Media CEO Nick Brien is scheduled to participate in Citi’s 2026 Global TMT Conference on September 8, giving investors an opportunity to hear directly from one of the major U.S. out-of-home media operators as the sector continues shifting toward digitally enabled, data-driven advertising. Brien is scheduled to present at 8:50 a.m. Eastern Time. OUTFRONT…
NEW YORK–(BUSINESS WIRE)–Big Happy, the creative-first, performance-powered adtech platform, today announced a partnership with Veridooh, the award-winning global leader in 100% independent out of home (OOH) verification. The partnership brings independent verification to Big Happy’s digital out of home (DOOH) campaigns, giving advertisers the same accountability they expect from digital and mobile advertising. Big Happy…
Robot.com is expanding its relationship with Sodexo beyond autonomous food delivery, adding advertising capabilities to a partnership that began in 2021 and has grown across selected college campuses in North America. Under the new seven-year agreement, Sodexo will continue deploying autonomous delivery solutions while the companies broaden their work to include robot advertising. The deal…
NEW YORK, Aug. 18, 2026 /PRNewswire/ — DeepIntent, the leading healthcare demand-side platform (DSP), today announced a partnership with Vistar Media, the leading provider of technology solutions for digital out-of-home (DOOH), bringing Vistar’s premium inventory directly into the DeepIntent DSP. The partnership enables healthcare marketers to reach patients and providers through one of advertising’s fastest-growing…
U.S. out-of-home (OOH) advertising revenue reached a record $3.16 billion in the second quarter of 2026, up 10.7% year over year, as brands including Coca-Cola, Apple, Amazon and OpenAI increased spending across physical and digital advertising environments. New data from the Out of Home Advertising Association of America (OAAA) shows the quarter was the first…
Healthcare demand-side platform (DSP) DeepIntent has partnered with Vistar Media to bring premium digital out-of-home (DOOH) inventory into its programmatic marketplace. The integration gives healthcare advertisers access to Vistar’s digital screens alongside DeepIntent’s healthcare audiences, optimization tools and measurement capabilities, expanding the role of DOOH in omnichannel healthcare campaigns. The partnership connects two increasingly important…
Measurement continues to become a defining priority for the out-of-home (OOH) advertising industry as advertisers demand greater accountability across every media investment. Responding to that shift, DOmedia has expanded its OOH advertising platform through a new integration with Reveal’s Brand Lift solution, allowing agencies and brands to evaluate campaign impact without leaving their existing planning…
London; 20 May 2026: Veridooh, the award-winning global leader in 100% independent out-of-home (OOH) verification, has been appointed as the preferred partner of Azerion, a leading full-service digital advertising partner for brands, agencies, and publishers. Veridooh has developed world-first patented and proprietary SmartCreativeTM technology. This enables Veridooh to independently collect OOH delivery data, without relying on…
6 May 2026, London – VIOOH, the leading premium global digital out-of-home (DOOH) supply-side platform, today announced a programmatic partnership with Abode Media, the UK’s leading, premium residential DOOH network that connects brands with affluent, hard-to-reach audiences in their most-trusted spaces. Abode Media is a unique media proposition that offers a high-attention, clutter-free, and high-frequency digital ad…
The Out of Home Advertising Association of America (OAAA) announced Wednesday that its partnership with the Federal Bureau of Investigation (FBI) on the Digital Billboard Initiative has been renewed, expanding a nation‑wide network of more than 10,000 digital screens that broadcast fugitives, missing‑person alerts and other urgent public‑safety messages. How the technology works At its…
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