Raley’s Partners with Grocery TV to Launch In‑Store Retail Media Network, a move that brings programmatic advertising to the point of purchase across 208 grocery stores in California, Nevada and Arizona. The collaboration, announced on May 20, 2026, extends the Raley’s Companies’ retail media portfolio and gives brands a new channel for real‑time, data‑driven outreach inside physical stores….
MorningAI reports a 64% increase in active brands and a 237% surge in platform usage, signaling that its AI marketing platform is rapidly gaining traction among enterprise marketers. MorningAI, the San Francisco‑based AI marketing platform, announced a dramatic uptick in adoption for the first four months of 2026. According to the company’s own data, active brands…
Expedia Group unveiled a suite of artificial‑intelligence tools, new partnership integrations and a $4.3 million “Expedia Trails Fund” at its Explore 26 conference in Las Vegas, signaling the travel‑tech giant’s push to become the AI‑first marketplace for enterprise marketers and hospitality partners. Expedia’s announcements come on the back of a three‑decade evolution that began with Rich Barton’s 1996…
Windsor.ai announced today that its Model Context Protocol (MCP) now supports live‑write functionality, allowing marketers to pause under‑performing campaigns, reallocate budgets and even launch new ads directly from AI chat interfaces such as Anthropic’s Claude, OpenAI’s ChatGPT and Microsoft’s Copilot. The move transforms the platform from a “read‑only” analytics layer into a bidirectional execution engine,…
DSPolitical, the Democratic‑focused voter‑targeting platform, and FreeWheel, Comcast’s TV‑ad technology, announced a partnership extension that lets political campaigns activate first‑party voter data across premium connected‑TV inventory in preparation for the 2026 midterm elections. A New Engine for Political CTV The collaboration gives campaigns a deterministic, household‑level identity framework that plugs voter data directly into FreeWheel’s…
StackAdapt — the AI‑driven advertising and orchestration platform — announced the appointment of Blaine Fitzgerald as its new chief financial officer, a move poised to sharpen the company’s financial strategy as it scales its programmatic and retail‑media solutions. StackAdapt’s leadership shuffle marks a significant inflection point for a firm that has built a reputation for marrying machine‑learning algorithms with real‑time…
Liftoff Introduces New Cortex Innovations to Boost Mobile Advertising Performance, unveiling a trio of AI‑driven enhancements that promise faster, more precise bidding decisions for programmatic mobile campaigns. The Redwood City‑based firm says the updates—unattributed‑sample learning, multicast ROAS modeling, and sequential behavioral inputs—are already powering a 41 % lift in its Core Advertising platform revenue. What’s new…
LANC Marketing Unveils Spry PR, a New Brand Identity for a Dynamic Communications Agency, positioning the newly named firm to compete in today’s fast‑evolving ad‑technology ecosystem. What Spry PR Brings to the Table The Richmond‑based agency announced a full rebrand, adopting the name Spry PR to signal a shift from a regional public‑relations shop to a full‑stack communications…
CAGnite Launches Nationwide Digital Marketing Platform to Redefine Enterprise Marketing Ecosystems – Today the Washington‑based agency announced the public rollout of its CAGnite digital marketing platform, a SaaS solution that stitches together AI‑driven analytics, creative workflow, and full‑stack media buying under a single, enterprise‑grade infrastructure. What CAGnite Is and How It Works CAGnite’s platform is…
GivMoo Launches $2 M Reg D Fundraise to Scale Its Nonprofit Marketplace. The Edgewater, Md., startup unveiled a $2 million Reg D 506(c) offering on May 19, targeting accredited investors who want to back a purpose‑driven e‑commerce platform. What GivMoo Is Doing GivMoo is a SaaS‑enabled, purpose‑first online marketplace that lets nonprofit organizations sell consumer goods without the usual overhead…
Looking to publish a press release, guest article, interview or podcast? Connect with us.
A digital publication dedicated to exploring the dynamic intersection of advertising and technology. AdTech Edge delivers the latest industry news, expert blog insights, thought-provoking C-Suite interviews with advertising and tech leaders, trend analysis, and deep-dive podcasts—providing comprehensive coverage of innovations shaping the future of digital advertising and media technology.
© 2026 AdTechEdge. All rights reserved.
You have successfully subscribed to the newsletter
There was an error while trying to send your request. Please try again.
