WASHINGTON, (GLOBE NEWSWIRE) –– New research from the Out of Home Advertising Association of America (OAAA), conducted in partnership with The Harris Poll, shows how engaging consumers in the real world can influence behavior from initial brand discovery through purchase. Nearly three-quarters (73%) of adults ages 18-64 say they prefer products or retailers that engage…
Kexian is expanding its customized advertising-display offering around illuminated light boxes and related signage, targeting businesses that need physical brand identification across retail, hospitality, commercial and public environments. The China-based signage manufacturer says its portfolio includes LED backlit letters, facelit and sidelit letters, metal and acrylic signs, LED neon displays, marquee and giant letters, door…
Onescreen has appointed Adam Skinner as Chief Executive Officer, bringing a retail media technology executive into the top role as the out-of-home advertising company seeks to expand its technology infrastructure and strengthen OOH’s position within performance-oriented media budgets. Skinner joins Onescreen from Epsilon, where he served as Managing Director of Retail Media. He previously held…
OUTFRONT Media CEO Nick Brien is scheduled to participate in Citi’s 2026 Global TMT Conference on September 8, giving investors an opportunity to hear directly from one of the major U.S. out-of-home media operators as the sector continues shifting toward digitally enabled, data-driven advertising. Brien is scheduled to present at 8:50 a.m. Eastern Time. OUTFRONT…
Robot.com is expanding its relationship with Sodexo beyond autonomous food delivery, adding advertising capabilities to a partnership that began in 2021 and has grown across selected college campuses in North America. Under the new seven-year agreement, Sodexo will continue deploying autonomous delivery solutions while the companies broaden their work to include robot advertising. The deal…
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