Emplifi Wins Bronze Stevie for AI‑Powered CX Platform

Emplifi Wins Bronze Stevie Award for AI‑Powered Customer Experience Innovation

Emplifi Wins Bronze Stevie Award for AI‑Powered Customer Experience Innovation, marking the San Francisco‑based platform’s latest industry accolade as it expands its autonomous CX suite across the ad‑tech ecosystem. What the Award Recognizes The 24th Annual American Business Awards, a benchmark for corporate excellence, honored Emplifi with the Bronze Stevie® in the Achievement in Product Innovation…

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Creator Poker Championship Launches on CBS Sports

Creator Poker Championship Moves From Livestream to Prime‑Time TV, Signaling New Path for Creator‑Led AdTech Formats

The Creator Poker Championship moves from livestream to prime‑time TV, debuting on CBS Sports Network this May as a produced series under Creator TV Sports™ – Sabio Holdings’ first creator‑driven competition to cross from digital streams into linear television. Sabio Holdings (TSXV: SBIO) announced that its Creator Poker Championship, created in partnership with the World…

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Nexstar appoints Elizabeth Ryder as EVP, General Counsel

Nexstar Appoints Elizabeth Ryder as EVP, General Counsel, and Board Secretary

In a move that reshapes the legal leadership of one of the nation’s largest broadcast groups, Nexstar Media Group announced the return of Elizabeth Ryder to its C‑suite, alongside three senior promotions that signal a strategic push on regulatory, talent and compliance fronts. Nexstar Media Group (NASDAQ: NXST) confirmed that Elizabeth Ryder will serve as Executive Vice President,…

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PubMatic Announces 2026 Investor Conference Appearances

PubMatic Schedules Investor‑Facing Sessions at Four Major 2026 Tech Conferences

PubMatic, Inc. (Nasdaq: PUBM) announced that senior executives will take the stage at four high‑profile financial conferences in the spring and early summer of 2026, positioning the AI‑driven supply‑side platform for deeper engagement with investors and industry analysts. Why the Roadshow Matters PubMatic’s decision to appear at the Needham Technology, Media & Consumer Conference, Jefferies Software,…

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OptimizeRx Links EHR to DSPs, Expanding Programmatic Pharma Ads

OptimizeRx Connects EHR Network to DSPs, Unlocking Programmatic Point‑of‑Care Advertising

OptimizeRx Connects EHR Network to DSPs, Unlocking Programmatic Point‑of‑Care Advertising – the Boston‑based health‑tech firm announced a new integration that lets demand‑side platforms buy inventory inside electronic health‑record (EHR) workflows as easily as any display banner. The move bridges a long‑standing gap between high‑impact, clinician‑focused ad placements and the speed, data‑rich control of programmatic buying. What the Launch Entails The company’s proprietary EHR publisher…

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Out of Home Advertising Board Boost Drives Programmatic Growth

Out of Home Advertising Gets a Board Boost: OAAA Adds Tech‑Savvy Executives to Drive Programmatic Growth

Out of Home Advertising gets a board boost as the Out of Home Advertising Association of America (OAAA) announced Wednesday that three industry veterans—Burr Smith of Broadsign, Matthew Kearney of InSite Street Media, and Pete Scantland of Orange Barrel Media—have joined its Board of Directors, signaling a strategic push toward programmatic, data‑driven OOH solutions. Why the Board Shuffle Matters The OAAA’s board…

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Townsquare Q1 2026 Digital Ad Revenue Up 7% – B2B Tech News

Townsquare Q1 2026 Digital Advertising Revenue Grows 7% YoY, Boosting Programmatic and Media‑Partnership Platforms

TownSquare Q1 2026 Digital Advertising Revenue Grows 7% YoY, Boosting Programmatic and Media‑Partnership Platforms – Townsquare Media, Inc. (NYSE: TSQ) reported a modest net‑revenue dip but a strong rebound in its digital ad business, a quarterly performance that could reshape the midsized‑market ad‑tech landscape. Quarterly Results in Context Townsquare posted first‑quarter net revenue of $96.1 million, a 1.9 %…

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Adthena launches ChatGPT Ads Intelligence Platform

Adthena Unveils First‑Ever ChatGPT Ads Intelligence Platform for Enterprise Marketers

Adthena’s latest launch, the ChatGPT Ads Intelligence Platform, promises to bring whole‑market visibility to OpenAI’s emerging advertising channel. The London‑based AI search‑intelligence firm announced the product on May 11, 2026, positioning it as the first solution that mirrors the competitive insights traditionally available for Google Ads, but for the nascent ChatGPT Ads ecosystem. A new layer…

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GumGum expands Mindset Graph AI with new Paris office

GumGum Opens Paris Office, Scales Mindset Graph AI for Real‑Time Ad Targeting

GumGum opens a Paris office and scales its Mindset Graph AI platform, a move that could reshape real‑time ad targeting for enterprise marketers across Europe. What the Mindset Graph Does The Mindset Graph is an AI‑driven engine that ingests millions of contextual, behavioral and environmental signals to infer a user’s current mindset—whether they are shopping,…

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DIRECTV Advertising launches Upfront‑Week OOH & digital campaign to showcase converged TV platform

DIRECTV Advertising launches Upfront‑Week OOH & digital campaign to showcase converged TV platform

DIRECTV Advertising rolls out Upfront‑Week OOH & digital campaign to showcase its converged TV platform, turning the annual advertising buyer gathering in New York into a live demonstration of the company’s unified addressable ecosystem. From runway to runway: a multi‑channel rollout On May 10, DIRECTV Advertising began the rollout aboard inbound flights, streaming a 30‑second spot on…

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