MediaCo, a leading multicultural, multiplatform media company, has announced impressive audience growth across its television and radio platforms in the second quarter of 2025. This growth underscores MediaCo’s commitment to providing culturally resonant entertainment, music, and news content tailored to Hispanic and Black audiences across key U.S. markets.
Meet The People (MTP), a disruptive alternative to traditional advertising holding companies, has announced the acquisition of Yeoman Technology Group. Yeoman specializes in managing and optimizing organic and paid Retail Media strategies across major platforms such as Amazon, Walmart, and Target. This marks MTP’s tenth acquisition, significantly expanding its capabilities amid rising client demand in North America.
Veylan has officially launched from stealth with a bold mission to modernize the $800 billion global advertising industry. By introducing the first full-stack, AI-native operating system, Veylan streamlines the fragmented advertising toolchain into a single, unified platform. This innovation automates the entire campaign lifecycle using natural language and autonomous AI agents, allowing teams to focus on strategy and growth rather than manual tasks.
Ahead of Cannes Lions, Zappi, the leading consumer insights platform, released its third annual State of Creative Effectiveness report in collaboration with VaynerMedia, a global creative and media agency. This comprehensive study evaluates advertising performance using real consumer feedback, offering brands actionable insights to improve ad impact and ROI.
IMGC announced the appointment of David Nyurenberg as Senior Vice President, Digital, marking a strategic expansion of the agency’s leadership in Connected TV (CTV), programmatic advertising, and AI-powered media strategy. This move positions IMGC at the forefront of innovation in both traditional linear and streaming media.
iQuanti, a prominent digital marketing and analytics company, today announced the appointment of Arnab Sen as its new Chief Executive Officer. Sen succeeds founder Vish Sastry Rachakonda, who will transition to the role of Executive Chairman to support iQuanti’s next phase of growth focused on AI-driven innovation.
BRANDITO, a leading marketing services platform, has acquired Inkwell Global Marketing, a full-service promotional merchandise agency based in Manalapan, NJ. This acquisition boosts BRANDITO’s capabilities and expands its footprint in the crucial northeast U.S. market.
AudienceXpress, a division of Comcast Advertising, has announced the launch of AudienceXtn, a new platform designed to help brands and agencies reach incremental audiences across the premium video landscape. Built on Comcast’s robust first-party data, AudienceXtn aims to empower marketers to target their most receptive viewers with precision and efficiency.
FuboTV Inc., the premier sports-first live TV streaming platform, has introduced programmatic pause ads—an innovative ad format now available in a programmatic biddable environment. This first-to-market solution is powered by ClearLine, Magnite’s self-service buying platform, furthering Fubo’s leadership in Connected TV (CTV) advertising innovation.
Seedtag, a global leader in contextual advertising, has announced the promotion of Brian Danzis to Chief Revenue Officer (CRO). In this new role, Danzis will lead Seedtag’s global revenue strategy, unifying its operations across 16 markets. His appointment comes as the company continues to scale its privacy-first solutions and expands its footprint with major global brands.
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