Elite Digital, a Toronto‑based full‑service digital marketing agency, has been named one of Canada’s 2026 Best Workplaces™ in Advertising & Marketing by Great Place to Work® Canada—a distinction that places the firm among only 20 agencies nationwide and underscores the growing strategic value of employee experience in the ad‑tech ecosystem. A culture‑first win in a data‑driven industry The accolade arrives…
Dentsu and Adthena Unveil Decision Intelligence for ChatGPT Advertising – In a move that signals the next phase of AI‑driven media buying, global agency network Dentsu has partnered with search‑intelligence firm Adthena to launch a Decision Intelligence platform built for OpenAI’s ChatGPT ad auction in the UK. The collaboration blends Dentsu’s early‑stage campaign data with…
San Jose, Calif. — July 23 2026 — Tigera, the company behind the Calico open‑source project, announced the general availability of Calico for VMs on Kubernetes, an eBPF‑powered platform that delivers networking and network‑security functions for both virtual machines and containers from a single Kubernetes‑native control plane. The move targets enterprises that are migrating away from VMware’s NSX stack but…
PulsePoint Launches HCP2DTC Influence, Bridging Provider Data with Direct‑to‑Consumer Ads, a new SaaS solution that fuses first‑party healthcare‑provider intelligence with programmatic DTC campaigns, marking the first agency‑led activation of the technology by CMI Media Group for a leading oncology brand. PulsePoint, a Newark‑based ad‑tech firm that has built its reputation on data‑driven healthcare marketing, announced…
PropellerAds has rolled out a major upgrade to its AI‑powered campaign assistant, NIKO, transforming the tool from a setup helper into a full‑fledged conversational co‑pilot that can create, edit, and monitor ad campaigns across its entire inventory. What PropellerAds Unveiled On July 23, 2026, the Cyprus‑based ad network announced that NIKO, its in‑house AI agent, now…
New York, July 23 2026 – The Interactive Advertising Bureau (IAB) Global Network announced the rollout of IAB Global Creator Week, a coordinated, multi‑market program that will run from September 14‑18, 2026. The initiative brings together 17 IAB chapters—including Australia, Brazil, Canada, Germany, the United Kingdom and the United States—alongside regional bodies such as IAB Europe and IAB MENA….
Johannesburg, July 22 2026 – Criteo (NASDAQ: CRTO) and Massmart, a Walmart‑owned retail powerhouse, announced a joint retail media venture that will introduce Sponsored Product Ads and On‑site Display Ads across Massmart’s digital properties in South Africa. The partnership marks Criteo’s first large‑scale retail‑media rollout on the African continent and gives Massmart a programmatic backbone for monetising its…
Guideline Launches Ad Intelligence MCP Server, Bringing Proprietary Ad‑Spend Data to Enterprise AI Workflows – the New York‑based ad‑intelligence firm announced Tuesday that its Model Context Protocol (MCP) server will let marketers query verified spend and pricing data directly from conversational AI platforms such as ChatGPT, Claude, Gemini and Microsoft Copilot. What the MCP Server Does…
IAB Tech Lab has released Podcast Technical Measurement Guidelines v2.3 for a 30-day public comment period, introducing updated standards for measuring podcast downloads, audiences, and advertising delivery using server-side log data. The revisions address both audio and video podcasts distributed through open RSS feeds and aim to improve consistency across podcast advertising measurement, giving publishers,…
24 Seven Secures No. 2 Spot on SIA’s 2026 Staffing Rankings – In a market where talent scarcity drives technology adoption, privately held 24 Seven has been placed at No. 2 on both Staffing Industry Analysts’ (SIA) Largest Staffing Firms and Largest Marketing/Creative Staffing Firms lists for 2026. The dual recognition follows a year of aggressive acquisitions that broadened…
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