RainFocus introduced MCP Profiles, an OAuth‑secured AI‑driven automation layer that gives enterprise marketers real‑time access to live event data, marking a notable shift in how event‑centric organizations retrieve and act on information. What RainFocus MCP Profiles Do RainFocus MCP Profiles embed the Model Context Protocol (MCP) into the company’s Nexus platform, allowing AI agents to read and write event…
GDUSA Sports Design Award Winners Prove AI Is No Match for Human Creativity — the latest winners were unveiled Thursday, highlighting how human‑driven visual storytelling continues to outpace algorithmic design in the fast‑moving world of sports branding and advertising. What the awards celebrate Graphic Design USA (GDUSA) announced the inaugural GDUSA Sports Design Awards, honoring the Chicago Blackhawks,…
Opening Paragraph Amberd Design Studio, the Los Angeles‑based digital‑marketing firm behind dozens of high‑growth brands, announced today the launch of Mellbe, a standalone ad‑tech solution built exclusively for addiction treatment providers. The new platform bundles SEO, AI‑driven search optimization, programmatic media buying, and creative services into a single SaaS offering aimed at helping rehab centers cut…
TREW Marketing Names Veteran Engineer‑Marketer Jennifer Dawkins as President, Signals Strategic Shift in B2B AdTech Services. The Austin‑based agency announced a planned succession that elevates Jennifer Dawkins to the helm, while promoting Erin Moore to VP of Account Services and Morgan Norris to VP of Marketing. The move comes as TREW marks two milestones—a near‑20‑year track record…
Audiense Launches Integrated AI Audience Platform After Merging Buxton and Elevar — the audience‑intelligence firm announced a new brand identity, website, and unified product suite that combines Buxton’s location‑based data, Elevar’s cross‑device tracking, and Audiense’s AI‑driven audience insights. The move, backed by PSG Equity, aims to give marketers a single source of truth for first‑party and third‑party…
Profound Launches Ads Studio: A Measurement Platform for AI Search Advertising. At Zero Click New York, the AI‑focused marketing summit, Profound unveiled Ads Studio, a SaaS solution that lets brands track, benchmark, and optimize paid placements inside conversational AI experiences such as ChatGPT. What Ads Studio Does Ads Studio aggregates more than 1.9 billion real‑user prompts to surface the exact moments where sponsored…
Zappi launches Amplify AI, an AI‑powered ad testing platform for high‑volume digital creative, in a move that could reshape how enterprise marketers validate social video ads at scale while integrating insights into a unified Amplify Hub workspace. What Amplify AI and Amplify Hub Do Amplify AI combines machine‑learning models with synthetic respondents to predict how…
The latest Harris Poll, commissioned by Madison Logic and released on July 6, 2026, paints a clear picture of where B2B advertising is heading. Out of 313 senior decision‑makers across marketing, advertising, communications and social media, a decisive majority say the era of “creative‑first” campaigns is giving way to strategies that can be measured in real time. The…
Los Angeles and McLean, Va., July 7 2026 – In a move that reflects the growing importance of generative‑AI answer platforms, independent agency The Pollack Group announced a partnership with Brandi AI, the provider of enterprise‑grade brand‑intelligence and Generative Engine Optimization (GEO) tools. The collaboration will embed Brandi AI’s analytics into TPG’s client workflows, giving brands a way to monitor and improve how…
AI‑driven image, video and audio tools now bundle into a single platform, offering SMBs a streamlined alternative to fragmented creative software. Small‑business marketers have long juggled a patchwork of subscription services to produce the visuals, videos and audio that fuel modern campaigns. On July 7, 2026, CapCut announced that its expanding AI toolkit has been singled out…
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