Magnite and LG Ad Solutions have extended their partnership for three years, expanding automated programmatic access to connected TV (CTV) advertising inventory and introducing agentic buying for LG’s Home Screen placements. The agreement keeps Magnite’s SpringServe as LG Ad Solutions’ exclusive CTV video ad server and designates Magnite as a preferred programmatic partner across North…
datafuelX (DFX) has launched DFX Marketplace, an AI-enabled platform designed to simplify premium video advertising transactions across linear television and streaming. The marketplace connects participating publishers with agencies and advertisers through shared audience intelligence, automated workflows and cross-publisher planning capabilities. The launch targets a persistent challenge in video advertising: fragmented inventory and disconnected workflows can…
IQM and StatSocial have introduced six political audience segments for programmatic advertising, combining social-engagement signals with existing voter data to help campaigns identify audiences based on political interests, media engagement and issue alignment ahead of the 2026 U.S. midterm elections. The segments are available through IQM’s programmatic advertising platform and are designed for candidate campaigns,…
Vesta Stream Studios has added two Western-themed free ad-supported streaming television (FAST) channels to its platform through a content distribution partnership with Imagicomm Entertainment. The agreement brings Western Bound and Western Bound Español to Vesta Stream, expanding its English- and Spanish-language programming lineup. The announcement highlights continued activity in the FAST distribution market, where streaming…
E-commerce brands are under pressure to produce more video content for social media, digital advertising and international campaigns. AI-powered content creation platform Wizstar is addressing this demand with tools that convert existing product assets into marketing videos, aiming to reduce the production effort required to support large catalogs and multiple markets. The platform combines AI…
datafuelX (DFX) has launched DFX Marketplace, an AI-enabled platform designed to simplify the planning and buying of premium video advertising across linear television and streaming. The marketplace connects participating publishers with agencies and advertisers through shared audience intelligence, automated workflows and tools intended to reduce friction between media planning and campaign activation. The launch addresses…
AI advertising platform Omneky says its creative-generation workflow achieved the highest score in TasteBench, an evaluation comparing advertising outputs from its system with six configurations using ChatGPT and Google Gemini. Omneky scored 8.8, compared with 7.6 for the next-highest configuration, ChatGPT using GPT-6 Astra at medium reasoning. The evaluation covered 52 advertising requests across four…
GOOD TRAFFIC, the transit out-of-home (OOH) advertising agency formerly known as mobilads, has expanded into Canada with the launch of operations in Toronto. The move extends its international rideshare advertising footprint as brands continue to explore mobile, real-world formats for reaching audiences outside traditional media environments. The Canadian launch follows the company’s expansion into Brazil…
Digital video advertising is expanding as advertisers shift budgets toward streaming platforms, mobile video and programmatic buying. A market forecast from The Business Research Company projects that the sector will exceed $612 billion by 2030, reflecting growing demand for video inventory, audience targeting and automated campaign optimization. The forecast highlights opportunities for advertising technology providers,…
Creative Realities, Inc. (NASDAQ: CREX), a provider of digital signage, digital media and advertising technology, will present at the LD Micro 20th Annual Main Event Conference in Los Angeles on October 20–21, 2026. The company’s management is scheduled to deliver a webcast presentation on October 20 at 12:30 p.m. Pacific Time and hold individual meetings…
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