KNOREX Unveils AI‑Powered XPO Optimizer to Capture $80B AdTech Market

KNOREX Targets $80 Billion Market with New AI‑driven Keyword Optimizer – KNOREX Ltd. (NYSE American: KNRX) announced a major upgrade to its XPO℠ platform, adding an AI‑Powered Keyword Optimizer for Google Ads and a machine‑learning‑based Data‑Driven Attribution (DDA) model that spans Meta, Google, TikTok and other native channels. The enhancements aim to tighten ROI, lower customer‑acquisition…

Read Full News

Cliq Digital Announces Public Share Repurchase Offer for Up to 51% of Capital

Cliq Digital AG announced a public partial share repurchase offer that could acquire as much as 51% of its outstanding shares, pricing each share at €3.85. The move, approved by the board and supervisory board on 29 April 2026, signals a strategic shift for the Düsseldorf‑based ad‑tech firm as it seeks to tighten ownership, boost earnings per share,…

Read Full News

Stingray and Just For Laughs Launch Audio Channel on TuneIn

Stingray and Just For Laughs Launch Audio Channel on TuneIn, expanding programmatic audio offerings for brands and publishers seeking scalable comedy content. The Montreal‑based streaming media company announced the global rollout of a dedicated Just For Laughs Radio station on TuneIn’s platform, delivering curated stand‑up and sketch comedy from both legacy icons and emerging talent. What the service does…

Read Full News

RW Digital Unveils High‑Impact Media Suite, a New Programmatic Platform for Multicultural Audiences

RW Digital Unveils High‑Impact Media Suite, a New Programmatic Platform for Multicultural Audiences. The Los Angeles‑based ad‑tech startup announced the launch of its High‑Impact Media Suite, a full‑stack solution that combines rich‑media, CTV/OTT, interactive video, and cross‑device display into a single programmatic platform buying environment. The announcement marks a rare attempt to build a programmatic infrastructure…

Read Full News

ActiveProspect Rebrands Verisk Marketing Solutions as InfutorData, Doubling Down on Identity‑Resolution Platforms

ActiveProspect Rebrands Verisk Marketing Solutions as InfutorData, doubling down on identity resolution platforms, signaling a strategic shift that could reshape B2C lead generation and data‑driven marketing across the ad tech ecosystem. What the Rebrand Entails On April 29, 2026, ActiveProspect announced the rebranding of its recently acquired Verisk Marketing Solutions unit to InfutorData. Backed by Five Elms Capital, the deal—finalized in December 2025—adds a dedicated identity‑resolution and consumer‑intelligence business to…

Read Full News

Emplifi’s Q1 2026 Social Media Marketing Benchmarks Reveal Surge in UGC‑Driven Conversions

Emplifi, the AI‑powered social media marketing and customer‑experience platform, unveiled its Q1 2026 Social Media Marketing Benchmarks, a data‑driven report that shows user‑generated content (UGC) now drives conversions at a rate 57 % higher than a quarter ago. The findings, based on thousands of U.S. brand accounts, signal a turning point for marketers seeking to leverage authentic,…

Read Full News
The Trade Desk integrates with Pacvue, Skai

The Trade Desk Teams with Pacvue and Skai to Unify Programmatic and Retail Media

The Trade Desk Teams with Pacvue and Skai to Unify Programmatic and Retail Media, launching a joint integration that lets advertisers launch, automate, and measure campaigns across The Trade Desk’s demand‑side platform (DSP) and the retail‑media‑focused suites of Pacvue and Skai. What the partnership delivers The three companies announced a technical bridge that embeds The…

Read Full News
Roku adds Peacock Premium Plus to Premium Subscriptions

Roku Integrates Peacock Premium Plus into Premium Subscriptions, Adding Live‑TV and Cloud‑DVR for CTV Marketers

Roku Integrates Peacock Premium Plus into Premium Subscriptions, Adding Live‑TV and Cloud‑DVR for CTV Marketers — the streaming platform announced today that NBCUniversal’s Peacock Premium Plus tier is now available directly through Roku’s Premium Subscription storefront in the United States. Roku expands its Premium Subscription portfolio Roku (NASDAQ: ROKU) has turned its subscription hub into a one‑stop shop for premium…

Read Full News
4imprint “One by One” Grants Reach 1,400 Nonprofits in Q1 2026

4imprint’s “One by One” Grant Program Scales to 1,400 Non‑Profit Recipients in Q1 2026

4imprint ® announced that its “One by One” grant initiative handed out in‑kind promotional‑product grants to nearly 1,400 charitable organizations across the United States and Canada during the first quarter of 2026, marking the program’s fastest‑growing quarter to date. How the “One by One” Technology Works At its core, the program relies on an automation platform…

Read Full News
Sundial & Culture Hive Launch Real‑Time Cultural Relevance Score

Sundial and Culture Hive Unveil Real‑Time Cultural Relevance Score for Programmatic Media

Sundial Media & Technology Group and Culture Hive Media announced a strategic partnership that introduces a real‑time Cultural Relevance Score (CRS™) — a data‑driven layer designed to make cultural relevance a measurable, actionable signal inside programmatic advertising ecosystems. What the partnership delivers The collaboration merges Sundial’s first‑party audience data, built from decades of community‑level engagement,…

Read Full News

Be the first to know with our

latest insights and updates.

Newsletter Signup

You have successfully subscribed to the newsletter

There was an error while trying to send your request. Please try again.

AdTech Edge will use the information you provide on this form to be in touch with you and to provide updates and marketing.