Birdeye Leads G2 Enterprise Rankings Across Ten Categories

Birdeye Tops G2’s Enterprise Rankings Across More Than Ten Categories, Signaling Strong Momentum for AI‑Driven Multi‑Location Marketing

Birdeye, the Palo Alto‑headquartered provider of an agentic marketing suite for brands that operate across multiple locations, announced on March 17, 2026 that it now holds the top enterprise ranking in more than ten distinct G2 categories. The achievement places the company alongside heavyweight AI and software vendors such as Anthropic, Google, Salesforce, and Microsoft, according to…

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Candid Platform launches Live Marketing AI suite

Candid Platform Unveils Live Marketing: An AI‑Powered Suite Aimed at Streamlining Dutch Advertising Operations

Candid Platform announced the rollout of Live Marketing, a new artificial‑intelligence environment built expressly for the advertising and communications sector. The solution is positioned as a single, secure backbone that lets Candid’s in‑house agencies and external advertisers run strategy, research, campaign execution, and media buying without exposing proprietary data to third‑party services. According to the company,…

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FullThrottle adds direct‑mail to its DSP platform

FullThrottle Technologies Unveils Integrated Direct‑Mail DSP Feature, Merging Physical and Digital Campaigns in Real Time

FullThrottle Technologies, the Philadelphia‑based AdTech firm behind the fullthrottle.ai® self‑service platform, announced a major upgrade to its SmartMail product on March 11, 2026. The enhancement embeds identity‑based direct‑mail capabilities directly into the company’s demand‑side platform (DSP), allowing advertisers to trigger physical mail pieces in tandem with display, audio, and connected‑TV (CTV) ads—all from a unified workflow. A…

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Amplēo acquires CMO Zen, expands fractional CMO services

Amplēo Marketing Teams Up with CMO Zen to Bolster Fractional CMO Services

Amplēo Marketing announced a strategic acquisition of CMO Zen, the fractional chief‑marketing‑officer firm founded by industry veteran Chad Jardine. The deal brings CMO Zen’s leadership expertise under Amplēo’s umbrella, creating a combined entity that promises both high‑level strategic guidance and the operational muscle of a full‑service agency. A brief look at the fractional CMO model Fractional…

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Brandi AI named High Performer in G2’s AEO grid.

Brandi AI earns “High Performer” badge in G2’s Spring 2026 Answer‑Engine Optimization grid

Brandi AI, the enterprise platform that monitors brand presence inside AI‑generated answers, has been recognised as a “High Performer” in G2’s Spring 2026 Grid® Report for Answer‑Engine Optimization (AEO). The accolade, based on verified user ratings, places the company among a small cohort of tools that deliver strong satisfaction across a suite of AI‑visibility and optimisation capabilities….

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IAB Connected Commerce Summit Sets 2026 Standards

IAB Announces 2026 Connected Commerce Summit to Set Industry Standards

Commerce media—advertising that directly drives product purchase—has evolved from an experimental channel to a core revenue source for many enterprises. As budgets shift from brand awareness to performance‑oriented spend, advertisers and publishers are demanding clearer definitions, reliable measurement, and repeatable operating models. The IAB, long regarded as a standards body for digital advertising, sees the…

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InterWave launches, uniting 210 M multicultural audio listeners

InterWave Debuts as a Nationwide Multicultural Digital Audio Network, Tapping 210 Million Monthly Listeners

Sigma Audio Networks, powered by MediaCo, rolls out a new platform that merges broadcast reach with programmatic audio inventory, promising transparent, brand‑safe placements and a 93 % completion rate for advertisers targeting multicultural audiences. When Sigma Audio Networks announced the launch of InterWave on Tuesday, the move signaled a strategic push to bring the clout of terrestrial radio into the…

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Half of U.S. Consumers Prefer Brands That Avoid GenAI in Ads

Half of U.S. Shoppers Prefer Brands That Skip Generative AI in Their Ads, Gartner Finds

A fresh study from research firm Gartner reveals a stark divide in how American shoppers view the growing wave of generative AI (GenAI) in marketing. Half of the 1,539 respondents surveyed in October 2025 said they would rather do business with brands that do not employ GenAI in any consumer‑facing messages, advertisements, or content. The poll,…

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MediaCo appoints Armando Diaz to drive EBITDA growth

MediaCo Names Veteran Operator Armando Diaz as Vice President of Operations & Efficiency, Aiming to Sharpen EBITDA Growth

MediaCo (Nasdaq: MDIA) announced the appointment of Armando Diaz as Vice President, Operations & Efficiency, reporting to CRO Brian Fisher. The move signals a strategic push to tighten operational discipline across its TV, audio, digital and streaming units. MediaCo Holding Inc., the publicly traded ad‑tech platform listed on Nasdaq under the ticker MDIA, has elevated Armando Diaz to…

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IntelePeer earns TX‑RAMP Level 2 AI compliance

IntelePeer Secures TX‑RAMP Level 2 Certification, Raising the Bar for AI in Regulated Sectors

TX‑RAMP is Texas’ official framework for evaluating cloud services that process sensitive information for public‑sector entities, including hospitals, schools, and state departments. Modeled after the federal FedRAMP program, it defines a tiered set of controls that vendors must satisfy before their services can be adopted by Texas‑based organizations. Level 2, the tier achieved by IntelePeer, focuses…

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