PebblePost Boosts Performance Marketing with Enhanced Data Engine

PebblePost Boosts Performance Marketing with Enhanced Data Engine

PebblePost, a leader in programmatic direct mail and performance marketing, has announced major enhancements to its Performance Marketing Engine. Leveraging first-party transaction data from $100 billion+ in combined online and offline sales, the upgraded platform offers unmatched accuracy in identity resolution, audience targeting, and closed-loop measurement — helping marketers achieve breakthrough ROI and business outcomes at scale.

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Advertising Spend Trends 2024: Insights from Schonfeld & Associates

Advertising Spend Trends 2024: Insights from Schonfeld & Associates

Schonfeld & Associates, Inc. has released its annual Advertising Ratios & Budgets report for fiscal 2024, analyzing advertising spending and revenue data from over 2,500 publicly traded companies across 315 industries. The report offers crucial insights for marketers and advertisers looking to understand industry-specific ad spend trends, budget allocations, and growth trajectories.

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Monks, S4 Capital’s digital marketing brand, wins The One Show’s inaugural AI Pioneer award for groundbreaking AI-driven creative solutions.

Monks Named AI Pioneer Organization by The One Show in Industry First

In an industry first, Monks — S4 Capital’s unitary, digital-only, data-driven marketing and technology services company — has been honored as the AI Pioneer Organization by The One Show, a prestigious award recognizing groundbreaking creative talent in advertising and design. This newly established category celebrates companies shaping the future of artificial intelligence in the creative industry, spotlighting Monks’ leadership and innovative approach.

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Early Warning Wins Best Use of YouTube at 2025 Digiday Media Awards for Paze Campaign

Early Warning Wins Best Use of YouTube at 2025 Digiday Media Awards for Paze Campaign

Early Warning Services, LLC, in collaboration with Noble People, Nomology, and SPCSHP, won the inaugural Best Use of YouTube award at the 2025 Digiday Media Awards. The award celebrates their innovative campaign introducing PazeSM checkout, a convenient online checkout solution by banks and credit unions developed by Early Warning, the creators of Zelle®.

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Sabio’s Creator TV Named 2025 FAST Channel of the Year Finalist by StreamTV Awards

Sabio Holdings, a Los Angeles-based ad-tech company specializing in streaming TV audience engagement, announced that its Creator Television® (Creator TV) has been named a 2025 “FAST Channel of the Year” Award Finalist by the StreamTV Awards. The recognition highlights excellence in the streaming industry, with winners to be revealed at the 2025 StreamTV Show in Denver on June 11th.

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LoopMe Expands Partnership with Google Cloud to Boost Sustainable AI-Driven Advertising

LoopMe, a global leader in brand performance, today announced an expanded collaboration with Google Cloud to deepen its commitment to sustainability in the advertising ecosystem. Leveraging Google Cloud’s scalable infrastructure including Kubernetes Engine and BigQuery – LoopMe aims to optimize advanced AI models for better ad performance while minimizing environmental impact.

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