Guideline Launches Verified Ad Intelligence Across AI platforms, a move that could reshape how advertisers, agencies, and investors track spend on emerging AI‑driven media channels. The New York‑based data‑analytics firm announced on July 7, 2026 that its newly expanded Ad Intelligence suite now captures transaction‑level advertising activity on platforms such as OpenAI’s ChatGPT and Perplexity, offering the industry…

Philosophy Communication announced on July 7, 2026 that longtime partner Tera Haselden Keatts will step into the role of president. The Denver‑based full‑service marketing and public‑relations firm says Keatts will steer the agency toward deeper client acquisition, broader technology adoption, and a stronger focus on data‑driven advertising solutions. The move marks a clear pivot for Philosophy, which has traditionally…

ShopLiftr Unveils Off‑Site Performance Engine that Syncs Live Promotions with In‑Store Sales – Ottawa‑based ShopLiftr announced a new SaaS platform that injects real‑time, retailer‑verified trade promotion data into programmatic ad buys across display, CTV, and digital out‑of‑home. ShopLiftr’s off‑site performance engine tackles a blind spot in today’s retail media ecosystem: the disconnect between the digital…

AlphaGraphics makes FBR’s 2026 Most Profitable Franchises List, a milestone that underscores the franchise’s blend of high‑margin printing services and a technology‑centric marketing platform aimed at enterprise advertisers. Why the Ranking Matters Franchise Business Review (FBR) compiles its annual Most Profitable Franchises list by surveying thousands of franchise owners and filtering for brands where at…