Digital advertising Archives - Page 6 of 7

Contractor Commerce, Mediagistic Expand AI-Powered Home Services Marketing

PR NewswireJuly 31, 2026July 31, 202605 mins

The home services industry is increasingly embracing ecommerce and AI-driven customer experiences, and a new partnership between Contractor Commerce and Mediagistic underscores how digital advertising is evolving beyond lead generation into full-funnel commerce. Contractor Commerce, an ecommerce platform designed for home service contractors, announced a strategic partnership with Mediagistic, a marketing and advertising agency specializing…

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Horizon Media Advances AI Marketing Skills

Horizon Media Expands AI Training for Future Marketing Talent

Sachin BhombeJuly 30, 2026July 30, 202605 mins

Horizon Media Holdings is deepening its investment in AI-powered marketing by hosting an AI fluency experience for its summer interns, highlighting how artificial intelligence is becoming a core workplace skill rather than simply an automation tool. Developed with enterprise AI training platform Section AI and supported by A+E Global Media, the initiative focuses on preparing…

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Tinuiti Wins Media Agency of Record for Allies of Skin

GlobeNews WireJuly 30, 2026July 30, 202605 mins

Tinuiti has been appointed Media Agency of Record (AOR) for premium skincare brand Allies of Skin, expanding the agency’s presence in the beauty and retail sectors. Under the partnership, Tinuiti will oversee integrated media strategy across streaming TV, paid search, paid social, retail media, and Amazon advertising, bringing together brand-building and performance marketing within a…

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Nexxen Speeds First-Party Data Activation With DSP Upgrade

GlobeNews WireJuly 30, 2026July 30, 202605 mins

Nexxen has launched a new first-party data onboarding capability within its Nexxen DSP, enabling advertisers to ingest, validate, and activate customer audience data in 24 hours or less. By integrating onboarding directly into its demand-side platform and validating audiences through its enhanced Unified Identity Graph, the company aims to reduce one of the biggest operational…

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FreeCast Expands CTV Platform Across All 210 U.S. TV Markets

Sachin BhombeJuly 29, 2026July 29, 202605 mins

The migration of television audiences from broadcast and cable to streaming services has fundamentally changed how advertisers reach local consumers. While connected TV has become an increasingly important advertising channel, local media buying remains fragmented across dozens of streaming platforms, creating operational complexity for businesses seeking efficient regional campaigns. FreeCast’s latest announcement targets that challenge…

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GeeLark Launches Unified Cloud Phone and Browser Platform

PR NewswireJuly 22, 2026July 22, 202605 mins

GeeLark has expanded its unified Browser + Cloud Phone platform, combining anti-detect browser technology with native Android cloud phones to support mobile-first social media operations. The platform enables businesses to manage web and mobile workflows from a single cloud environment, addressing the growing demand for infrastructure that supports AI-powered marketing, creator management, and multi-platform social…

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Jamloop CTV Advertising Measurement Platform Launch

Jamloop Advances CTV Advertising Measurement With Incrementality

BusinessWireJuly 21, 2026July 21, 202606 mins

Jamloop has expanded its CTV advertising measurement platform with new incrementality testing capabilities and a partnership with Recast to help advertisers determine whether streaming TV campaigns are generating real business outcomes. The technology combines household-level holdout testing and geographic lift measurement to move CTV advertising beyond impressions and attribution toward experiment-based performance measurement. Connected TV…

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Azerion Launches Self-Service Advertising Platform for SMBs

Azerion’s new self-service platform brings omnichannel advertising to SMBs

AdTech EdgeJune 16, 2026June 16, 202603 mins

Amsterdam, 16 June 2026: Azerion, a leading European digital advertising platform, has unveiled its new self-service platform, designed to make the full benefits of digital advertising accessible to small and medium sized businesses (SMBs) across Europe. The platform will help SMBs roll out advanced and effective campaigns within budget. It combines premium, omnichannel inventory (including digital…

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Infolinks Appoints Chao Liao as Chief Operating Officer and General Manager to Accelerate Agency and Advertiser Growth

AdTech EdgeJune 4, 2026June 4, 202603 mins

Infolinks Media, the premium advertising marketplace offering advertisers premium proprietary placements, data, and creative solutions, today announced the appointment of Chao Liao as Chief Operating Officer and General Manager. Liao will lead operational strategy, client operations and integrations, revenue operations, and go-to-market execution as the company continues scaling its premium direct marketplace and omnichannel advertising…

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Vantage Names Retail Media Veteran Melissa Gallo Vice President, Solutions and Delivery

AdTech EdgeMay 28, 2026May 28, 202604 mins

TORONTO—May 28, 2026—Vantage, the operating system for commerce and retail media, today announced that Melissa Gallo has joined the company as Vice President, Solutions and Delivery, a role created to meet the demands of Vantage’s rapidly expanding customer base. She will lead the global teams responsible for customers’ overall success within the Vantage platform as…

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