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Genius Sports hires Tony Marlow as CMO – adtech news

Genius Sports Names Tony Marlow CMO, Boosting Real‑Time Sports Data Marketing

Genius Sports Appoints Tony Marlow as Chief Marketing Officer, signaling a strategic push into real‑time sports data marketing and a broader role in the live‑moment economy. Genius Sports, listed on the NYSE under GENI, has long positioned itself as the “operating system of sport,” providing the data backbone for leagues, bookmakers, broadcasters, and brands. The…

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BLOX NXT Wins CMSWire IMPACT Award

BLOX Digital’s AI‑Powered BLOX NXT Wins CMSWire IMPACT Award, Signaling a Shift in Newsroom Tech

AI‑Powered BLOX Digital’s AI‑Powered BLOX NXT Wins CMSWire IMPACT Award, Signaling a Shift in Newsroom Tech. The award, announced, crowns BLOX NXT as the gold‑winner for Excellence in DX Analytics, Observability and Intelligence, underscoring the platform’s “Data Where You Work” philosophy and its deep integration of real‑time analytics and generative AI into daily newsroom workflows….

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Analytic Edge Gains TikTok Marketing Partner Badging

Analytic Edge Becomes Official TikTok Marketing Partner for Media Mix Modeling

Analytic Edge Becomes Official TikTok Marketing Partner for Media Mix Modeling, a move that gives enterprise marketers a new, AI‑driven way to measure TikTok’s impact across the full marketing mix. Analytic Edge, a C5i‑group company known for its AI‑powered analytics platform Demand Drivers™ earned the TikTok Marketing Partner badge in the measurement category. The designation signals…

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BIGO Ads Secures Top‑15 Spot on Singular’s ROI Leaderboard

BIGO Ads Secures Top‑15 Spot on Singular’s 2026 Global ROI Leaderboard

BIGO Ads Earns Spot on Singular’s 2026 Global ROI Leaderboard, Signaling Growing Programmatic Clout. The AI‑driven programmatic platform from JOYY Inc. (NASDAQ: JOYY) has been placed among the Top 15 Growth Ad Partners on Singular’s newly published ROI Index 2026, while also ranking on regional Android‑Gaming leaderboards, including North America. The latest edition of Singular’s ROI Index, a benchmark that evaluates…

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Clinch adds VP of Growth to boost AI ad platform

Clinch hires Melvin Stern as VP of Growth to accelerate its AI‑powered ad‑orchestration platform

Clinch adds former MediaBrands Content Studio leader Melvin Stern as Vice President of Growth, a move aimed at scaling its AI‑powered advertising platform, Flight Control, across North America’s enterprise marketers. Clinch, the SaaS company behind Flight Control—a unified, AI‑driven engine for omnichannel content orchestration, announced on April 9 that Melvin Stern will spearhead new‑business development as its VP of Growth….

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Quad/Graphics Announces Q1 2026 Earnings Date

Quad/Graphics Announces Q1 2026 Earnings Date and Plans Virtual Investor Conference Appearance

Quad/Graphics (NYSE: QUAD) will release its first‑quarter 2026 results on April 28, 2026, with a live webcast the following day, and will join Barrington Research’s virtual spring conference on May 27, 2026. Quad/Graphics, the publicly traded marketing‑experience firm listed on the New York Stock Exchange under the ticker QUAD, disclosed the schedule for its upcoming first‑quarter 2026 financial…

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BGB Group names Julie Yoon Chief Client Officer

BGB Group Elevates Client Strategy with New Chief Client Officer Julie Yoon

BGB Group, the commercial‑solutions firm that bundles strategic advisory, advertising, medical communications, and market‑access capabilities for life‑science companies, announced on April 7, 2026 that Julie Yoon will assume the newly created role of Chief Client Officer (CCO). The move signals a strategic pivot toward deeper, more coordinated client relationships at a time when pharmaceutical and biotech firms are…

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Pixability adds creator‑economy expert to advisory board

Pixability Adds Creator‑Economy Veteran Jamie Gutfreund to Advisory Board, Signaling Deeper Integration of Influencer and Paid Media on YouTube

Pixability, the Boston‑based AI and data firm that equips brands with tools to extract more value from YouTube advertising and organic content, announced on April 7, 2026 that Jamie Gutfreund will join its advisory board. Gutfreund, a long‑time strategist for the creator economy, is expected to help the company bridge the gap between paid media, owned channels, and…

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Monks hires Alex Oberberg as EMEA CRO

Monks appoints Alex Oberberg as EMEA CRO to steer AI‑driven growth amid ad‑tech fragmentation

Monks, the unitary operating brand of S4 Capital, names former PIF and Microsoft executive Alex Oberberg as chief revenue officer for Europe, the Middle East and Africa, signaling a push to consolidate fragmented media services under a single AI‑enabled workflow. London, March 30 2026 – Monks, the data‑centric operating brand that sits under the umbrella of S4 Capital…

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AI adoption outpaces execution in marketing—NinjaCat survey

AI Adoption Outpaces Execution: New NinjaCat Survey Shows Marketing Teams Struggle to Turn Insights Into Action

NinjaCat, the AI‑enabled data platform for marketers, paints a stark picture of the current state of artificial‑intelligence adoption in the advertising ecosystem. Drawing on responses from more than 500 senior marketers and agency leaders, the research—titled The Next Phase of Marketing Intelligence: AI Maturity Across the Analyze‑Optimize‑Act Cycle—shows that while confidence in AI capabilities is…

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