insights

Residence adds GateMaker to its creator network, expanding its influencer marketing suite. The Los Angeles‑based ad‑tech firm, backed by Gemspring Capital, announced that GateMaker—a full‑stack influencer agency—has become part of Residence’s growing portfolio of creative companies. What the Deal Entails On June 15, 2026 Residence disclosed that GateMaker will operate under its own brand and leadership while leveraging…

Auddy’s private podcast solution, Campfire, has just secured an Award of Distinction at the 32nd Communicator Awards, underscoring a broader industry move toward secure, data‑driven audio for internal communications. Auddy, the official podcast partner of the London Stock Exchange and Founders Forum Group, announced that its Campfire platform earned three high‑profile recognitions in the past…

QYOU Media posted a record‑high FY 2025 revenue of $32.2 million, highlighted in its latest financial release, marking the company’s strongest top‑line performance to date and underscoring a strategic pivot toward influencer‑centric advertising solutions. Record Revenue and Cash Position The Toronto‑based media firm announced FY 2025 revenue of $32,166,347, the highest annual figure in its corporate history, while…

Block Blast! — the free‑to‑play mobile puzzle from Vietnam’s Hungry Studio — has rolled out a high‑visibility ad campaign that places the game in iconic U.S. travel hubs and sports‑centric venues through a series of TikTok‑driven collaborations. The initiative, announced this week, marks a rare blend of location‑based out‑of‑home (OOH) media, programmatic workflow TikTok activation, and brand‑centric…

Paramount Skydance extends tender offer deadline – the media‑tech giant announced a new July 1, 2026 expiration for its cash tender and exchange offers tied to the pending acquisition of Warner Bros. Discovery, a move that reshapes the financing landscape for one of the industry’s largest content portfolios. What the Announcement Entails Paramount Skydance Corporation (NASDAQ: PSKY) disclosed that the expiration dates for both its cash tender…

Rokt lands on Fortune’s Best Workplaces list, a milestone that not only celebrates the company’s internal culture but also highlights how its AI‑powered ecommerce platform is reshaping programmatic advertising and retail media networks across the United States. Rokt, the New York‑based ecommerce technology firm, announced on June 11, 2026 that it has been ranked No. 24 on Fortune’s 2026…

TripleLift Opens New Chicago Office, Boosting programmatic creative Capabilities, marking a strategic push into the Midwest’s ad‑tech hub and underscoring the company’s confidence in its TL Spark AI layer for programmatic creative. What TripleLift Announced On June 11, 2026, TripleLift disclosed that it has secured a 20 N Wacker Drive suite inside Chicago’s iconic Civic Opera Building. The space, operational for…

Analytic Partners Unveils “Empowered Organizations” Study Highlighting ROI Gains from Commercial Analytics – In a June 8 2026 release, Analytic Partners disclosed the results of its 2026 State of Commercial Decisioning Survey, naming a minority of enterprise advertisers that achieve markedly higher returns by embedding commercial analytics into day‑to‑day decision making. The Study and Its Core Findings The…

Vereigen Media Unveils Verified Demand‑Generation Platform to Link B2B Ad Spend Directly to Pipeline, a move that could reshape how enterprise marketers measure the ROI of programmatic and display advertising in an increasingly privacy‑first landscape. A new kind of B2B ad engine The Austin‑based company announced a suite of tools built around its VM Engage platform,…

Ruder Finn expands its energy, utility and infrastructure practice with the hire of former DOE official Patrick Hefflinger. The global communications firm announced the move on June 8, 2026, positioning the agency to support next‑generation energy players—including nuclear, geothermal, and fusion—through more sophisticated public‑affairs and media‑buying strategies. Announcement Overview Ruder Finn, one of the world’s largest independent marketing…